{"id":102331,"date":"2020-11-18T11:53:44","date_gmt":"2020-11-18T10:53:44","guid":{"rendered":"https:\/\/www.voyages-d-affaires.com\/?p=102331"},"modified":"2020-11-18T11:53:44","modified_gmt":"2020-11-18T10:53:44","slug":"free-now-study","status":"publish","type":"post","link":"https:\/\/www.voyages-d-affaires.com\/en\/free-now-study","title":{"rendered":"Study: Free Now for Business deciphers the new reality of business travel"},"content":{"rendered":"<p>For an initial study of the business travel segment, <strong>Free Now for Business<\/strong> has done things in a big way: some fifty pages, covering <strong>seven key markets<\/strong> and drawing on the expertise of <a href=\"https:\/\/www.voyages-d-affaires.com\/en\/berlin-gbta-europe-20181129.html\/\" target=\"_blank\" rel=\"noopener noreferrer\">GBTA Europe<\/a>. It has to be said that this is a time for analysis for all those involved in business travel, in order to understand the profound changes that are shaking up the business travel sector and will probably do so for a long time to come. More than <strong>700 business travellers<\/strong> and nearly <strong>200 travel managers<\/strong> were surveyed in France, Germany, the UK, Spain, Poland, Portugal and Ireland over the course of September.<\/p>\n<p>First observation: taxi\/VTC applications are part of the daily life of business travellers, but there is still room for improvement. At <strong>France<\/strong> For example, according to the Free Now for Business study, 60 % of mobile professionals use these tools regularly when on the move. What's more <strong>traditional\" taxis<\/strong> are more often integrated into <strong>travel policies<\/strong> (96% at the European level) than <strong>VTC<\/strong> (89%). As for the health context, it has - logically - been less of a brake on this use than in the airline sector. In fact, the majority of European business travellers (between 58% and 87%) \"always\" or \"often\" use a taxi\/VTC application during their business trips.<\/p>\n<p>Another finding of the Free Now for Business study is that <strong>micro-mobility<\/strong> remains marginal in business travel. While European business travellers seem to be rather interested in using bicycles or scooters during a business trip (between 31% and 57% depending on the market, and 39% on the French market), the majority of travel policies do not address the subject. And when they do, it is most often (75%) to prohibit their use.<\/p>\n<blockquote><p>50% of travel managers say their company has changed its mobility policy as a result of the pandemic<\/p><\/blockquote>\n<p>Whatever the case, there will obviously be a 'before' and an 'after' Covid-19 for business travellers and travel managers. In fact, across Europe, 50% of travel managers say that their company has changed its mobility policy as a result of the pandemic. Most of them (88%) mention the <strong>use of \"preferred\" ground transport providers<\/strong>These are monitored to ensure compliance with health and safety standards. Visit <strong>data monitoring<\/strong> linked to ground transport journeys, such as the destination or the name of the driver, is also a current priority for travel managers (79%). However, as the authors of the study point out, \" <em>data on land transport are much more limited<\/em> \"than in the airline or hotel industries. \" <em>If an employee takes a bus, a traditional taxi or a scooter, their company generally does not obtain important information, such as the destination, the name of the driver, the licence number or the time of the journey. This is not the case with VTC journeys, where the application can be used to locate the passenger and access all the data relating to the journey.<\/em> \".<\/p>\n<p>That said, the quality of the data - and more broadly the \" <a href=\"https:\/\/www.voyages-d-affaires.com\/en\/duty-of-care-exercice-20180723.html\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>duty of care<\/strong> <\/a>\"For travel managers, this is not the main criterion for choosing taxi and VTC applications. For travel managers, the <strong>simplicity<\/strong> reservation (61%), the <strong>costs<\/strong> registration, subscription or management (52%) and the <strong>waiting time<\/strong> (38%) are still well ahead of the <strong>security<\/strong> and the duty to protect (28%) or the <strong>passenger tracking<\/strong> and integration with the risk management platform (23%). French business travellers also ranked simplicity (63%), costs (51%) and waiting time (45%).<\/p>","protected":false},"excerpt":{"rendered":"<p>Free Now for Business and GBTA Europe surveyed business travellers and travel managers in seven European markets. The aim was to identify their habits and expectations in terms of ground transport, and the new trends linked to the health crisis. <\/p>","protected":false},"author":17,"featured_media":102337,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[63,85],"tags":[1433,1671],"type-darticle":[],"n_magazine":[],"class_list":["post-102331","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-deplacements-urbains","category-etudes-et-livresblancs","tag-taxis-vtc","tag-politique-voyages","vapo-free"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.9 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Etude : Free Now for Business sonde le voyage d&#039;affaires europ\u00e9en<\/title>\n<meta name=\"description\" content=\"Free Now for Business et GBTA Europe ont sond\u00e9 voyageurs d&#039;affaires et travel managers sur sept march\u00e9s en Europe. 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