{"id":115577,"date":"2021-10-29T11:35:50","date_gmt":"2021-10-29T09:35:50","guid":{"rendered":"https:\/\/www.voyages-d-affaires.com\/?p=115577"},"modified":"2022-11-08T12:43:55","modified_gmt":"2022-11-08T11:43:55","slug":"thalys-trains-capacity-bounce-back","status":"publish","type":"post","link":"https:\/\/www.voyages-d-affaires.com\/en\/thalys-rames-capacites-rebondir","title":{"rendered":"Thalys confident of its ability to bounce back"},"content":{"rendered":"<div class=\"vapo-snippet automatic\">\n<p>Like the <a href=\"https:\/\/www.voyages-d-affaires.com\/en\/eurostar-remonte-en-puissance-20211021.html\/\" target=\"_blank\" rel=\"noopener\">other railway companies<\/a>, <strong>Thalys<\/strong> has seen a recovery in its leisure and business traffic. \"\u00a0<em>The occupancy rate has returned to the same level or even higher than 2019, but the transport plan is only <strong>78%<\/strong><\/em>\" confides <strong><a href=\"https:\/\/www.voyages-d-affaires.com\/en\/clientele-affaires-interview-dierickx-thalys-20210625.html\/\" target=\"_blank\" rel=\"noopener\">Bruno Dierickx<\/a><\/strong>marketing and sales director. On the business side, employees of SMEs, start-ups, freelancers and lobbying firms operating in the UK are back on board. <a href=\"https:\/\/www.voyages-d-affaires.com\/en\/bruxelles-economie-art-reconversion-20191001.html\/\" target=\"_blank\" rel=\"noopener\"><strong>Brussels<\/strong><\/a>. There is still a shortfall in corporate sales, which should return to pre-crisis levels by the end of the year or early in 2022. \"\u00a0<em>We were hoping for a catch-up in October, but many employees...<\/em><\/p>\n<\/div>\n<div class=\"vapo-content\" style=\"display:none\"><p>Like the <a href=\"https:\/\/www.voyages-d-affaires.com\/en\/eurostar-remonte-en-puissance-20211021.html\/\" target=\"_blank\" rel=\"noopener\">other railway companies<\/a>, <strong>Thalys<\/strong> has seen a recovery in its leisure and business traffic. \"\u00a0<em>The occupancy rate has returned to the same level or even higher than 2019, but the transport plan is only <strong>78%<\/strong><\/em>\" confides <strong><a href=\"https:\/\/www.voyages-d-affaires.com\/en\/clientele-affaires-interview-dierickx-thalys-20210625.html\/\" target=\"_blank\" rel=\"noopener\">Bruno Dierickx<\/a><\/strong>marketing and sales director. As far as business is concerned, employees of SMEs, start-ups, freelancers and lobbying firms operating at <a href=\"https:\/\/www.voyages-d-affaires.com\/en\/bruxelles-economie-art-reconversion-20191001.html\/\" target=\"_blank\" rel=\"noopener\"><strong>Brussels<\/strong><\/a>. There is still a shortfall in corporate sales, which should return to pre-crisis levels by the end of the year or early in 2022. \"\u00a0<em>We were hoping for a catch-up in October, but many employees are still in the red. <a href=\"https:\/\/www.voyages-d-affaires.com\/en\/teletravail-bureau-demain-20210303.html\/\" target=\"_blank\" rel=\"noopener\"><strong>teleworking<\/strong> <\/a>in Belgium and Germany<\/em>\" he notes. To stimulate the market, a promotion on subscriptions will be launched in the next few days.<\/p>\n    <style>\n        div.link-block {\n            margin: 1em;\n            margin-left: 2px;\n            font-weight: bold;\n            padding: 1em;\n            position: relative;\n            border-top: 1px solid #cecece;\n            border-bottom: 1px solid #cecece;\n            font-size: 1.15rem;\n        } \n        div.link-block::before {\n            display: block;\n            content: '';\n            position: absolute;\n            top: 0.5em;\n            bottom: 0.5em;\n            left: -2px;\n            background-color: #a91c2c;\n            border-radius: 2.5px;\n            width: 5px;\n        }\n        div.link-block > a {\n            text-decoration: none;\n            border-bottom: none;\n            color: black;\n            font-family: 'Roboto', Arial, sans-serif;\n        }\n        div.link-block > a:hover {\n            text-decoration: underline;\n            border-bottom: none;\n            color: black;\n        }\n        @media only screen and (max-width: 600px) {\n            div.link-block {\n                padding: 0.7em;\n            }\n        }\n    <\/style>\n    <div class=\"link-block\"><a href=\"https:\/\/www.voyages-d-affaires.com\/en\/lyria-bout-tunnel-40-ans\">Read also: Lyria sees the light at the end of the tunnel as it celebrates its 40th anniversary<\/a><\/div>\n<h3>Putting the offer back in the hands of business customers<\/h3>\n<p>In the longer term, Thalys believes that it should benefit from the cost-cutting measures taken by companies as part of their <strong>travel policy<\/strong> and a <strong>lower carbon consumption<\/strong> in order to stand out from the airlines. The switch could come into play on Paris-Amsterdam and Paris-Cologne, its longest routes, where competition with air travel remains strong. \"\u00a0<em>Our main competitor is still <strong>car<\/strong>which has regained some strength with the health crisis<\/em>\" he points out. In order to (re)attract business customers, the carrier's priority was to reintroduce new services to restore flexibility and facilitate day trips. Thalys currently operates 15 return services between Paris and Brussels, including 9 to Amsterdam and 4 return services between Paris and Cologne.<\/p>\n    <style>\n        div.link-block {\n            margin: 1em;\n            margin-left: 2px;\n            font-weight: bold;\n            padding: 1em;\n            position: relative;\n            border-top: 1px solid #cecece;\n            border-bottom: 1px solid #cecece;\n            font-size: 1.15rem;\n        } \n        div.link-block::before {\n            display: block;\n            content: '';\n            position: absolute;\n            top: 0.5em;\n            bottom: 0.5em;\n            left: -2px;\n            background-color: #a91c2c;\n            border-radius: 2.5px;\n            width: 5px;\n        }\n        div.link-block > a {\n            text-decoration: none;\n            border-bottom: none;\n            color: black;\n            font-family: 'Roboto', Arial, sans-serif;\n        }\n        div.link-block > a:hover {\n            text-decoration: underline;\n            border-bottom: none;\n            color: black;\n        }\n        @media only screen and (max-width: 600px) {\n            div.link-block {\n                padding: 0.7em;\n            }\n        }\n    <\/style>\n    <div class=\"link-block\"><a href=\"https:\/\/www.voyages-d-affaires.com\/en\/thalys-izy-cest-fini\">Read also: Thalys: Izy is finished<\/a><\/div>\n<h3>Thalys, future Eurostar Red<\/h3>\n<p>The renovation of 17 of its 26 trainsets between now and 2024 should also appeal to business customers, thanks to enhanced comfort and on-board service (see box). The conversion of the other nine trainsets will depend on confirmation of the upturn in traffic over this period and on the requirements of the <strong>ongoing merger with Eurostar<\/strong>Thalys is due to be renamed<strong>Eurostar Red<\/strong> in reference to the colours of the trains running on its network (the cross-Channel branch taking that of Eurostar Blue). But the merger is far from being a smooth ride, with Eurostar suffering a double whammy with the impact of the health crisis and Brexit, as well as the arrival of its first rail competitor, Renfe, in two or three years' time. \"\u00a0<em>For the merger to succeed, both parties must be in good shape<\/em>\" acknowledges Bruno Dierickx, who confirms that the <strong>30 million passengers<\/strong> is still the goal.<\/p>\n    <style>\n        div.link-block {\n            margin: 1em;\n            margin-left: 2px;\n            font-weight: bold;\n            padding: 1em;\n            position: relative;\n            border-top: 1px solid #cecece;\n            border-bottom: 1px solid #cecece;\n            font-size: 1.15rem;\n        } \n        div.link-block::before {\n            display: block;\n            content: '';\n            position: absolute;\n            top: 0.5em;\n            bottom: 0.5em;\n            left: -2px;\n            background-color: #a91c2c;\n            border-radius: 2.5px;\n            width: 5px;\n        }\n        div.link-block > a {\n            text-decoration: none;\n            border-bottom: none;\n            color: black;\n            font-family: 'Roboto', Arial, sans-serif;\n        }\n        div.link-block > a:hover {\n            text-decoration: underline;\n            border-bottom: none;\n            color: black;\n        }\n        @media only screen and (max-width: 600px) {\n            div.link-block {\n                padding: 0.7em;\n            }\n        }\n    <\/style>\n    <div class=\"link-block\"><a href=\"https:\/\/www.voyages-d-affaires.com\/en\/renfe-sinvite-paris-londres\">Read also: Renfe invites itself to Paris-London<\/a><\/div>\n<blockquote><p>we're not immune from a pleasant surprise in the business customer sector<\/p><\/blockquote>\n<p>Pending the commercial and marketing launch in two years' time of this merger, called <a href=\"https:\/\/www.voyages-d-affaires.com\/en\/green-speed-sncf-projette-thalys-eurostar-20190927.html\/\" target=\"_blank\" rel=\"noopener\"><strong>Green Speed<\/strong><\/a>By the same date, i.e. the end of 2022 or the beginning of 2023, Thalys hopes to return to its pre-crisis volumes, including 80% of its business traffic. \"\u00a0<em>Leisure will compensate for any delay in business, as Thalys was already saturated in this segment before Covid. But we're also not immune to a pleasant surprise in the business customer segment.<\/em>\" concludes the manager. A return to profitability should follow in the same timeframe.<\/p>\n<ul id=\"tararama-1\" class=\"bxslider\"><li><img decoding=\"async\" src=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2021\/10\/thalys-accueil-premium.jpg\" alt=\"\" title=\"\" loading=\"eager\"\/><\/li>\n<li><img decoding=\"async\" src=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2021\/10\/thalys-comfort-premium.jpg\" alt=\"\" title=\"\" loading=\"eager\"\/><\/li>\n<li><img decoding=\"async\" src=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2021\/10\/thalys-kiosk.jpg\" alt=\"\" title=\"\" loading=\"eager\"\/><\/li>\n<li><img decoding=\"async\" src=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2021\/10\/thalys-premium.jpg\" alt=\"\" title=\"\" loading=\"eager\"\/><\/li>\n<li><img decoding=\"async\" src=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2021\/10\/thalys-standard.jpg\" alt=\"Due to maintenance work on several trains, the Thalys network will be disrupted until early December.\" title=\"Due to maintenance work on several trains, the Thalys network will be disrupted until early December.\" loading=\"eager\"\/><\/li>\n<\/ul>\n<script type=\"application\/javascript\">\n    jQuery(document).ready(function($) {\n        $('#tararama-1').bxSlider({\n            mode: 'fade',\n            captions: true,\n            adaptiveHeight: true,\n            auto: true,\n            pause: 4000\n        });\n    });\n<\/script>\n\n<table style=\"border-collapse: collapse;width: 100%\">\n<tbody>\n<tr>\n<td style=\"width: 100%\">\n<h3>Ruby trains with enhanced comfort<\/h3>\n<p>On the occasion of an official trip between the stations of <strong>Brussels-Midi<\/strong> and <strong>Paris Nord<\/strong>On Wednesday, Thalys inaugurated the first of its 17 renovated TGV trains, the so-called <strong>Ruby<\/strong>. The second will be put into service on the network in the next few weeks, with the whole process due to be completed by the end of the year. <strong>end 2024<\/strong>. The areas have been completely redesigned - only the old coat hooks have survived - to offer more comfortable seating, electrical sockets and USB ports in all classes of travel, information screens at the ends of the carriage, a new luggage rack running above the seats and a brighter atmosphere thanks to a set of LEDs overhanging the central aisle.<\/p>\n<p>Visit <strong>Comfort<\/strong> and <strong>Premium<\/strong>The \"rose gold silver\" seat structure highlights the colour of the fabrics, speckled grey and burgundy red. Passengers will find two shelves of different sizes, a reading light, a soft headrest, a newspaper and jacket holder, a wide footrest and a sturdy handle for easy access. Seat numbering is now at eye level, integrated into the luggage rack like the reading light. There is still plenty of space between the seats, to accommodate the tall stature of the Dutch. The generous seat reclines mechanically, and manually in Standard class. Red and orange tones predominate in this latter class, which benefits from quasi-shell seats to save space while offering more privacy between the rows.<\/p>\n<p>\"\u00a0<em>We have succeeded in bringing real generosity to this class through services and small gestures.<\/em>\" says designer Matali Crasset, who worked with the Belgian firm Yellow Window on the renovation project. Space has been saved in the bar, which has been renamed the <strong>Kiosk<\/strong>It will be equipped with automatic machines and transformed into a place where people can pass through and consume goods quickly. This will increase the capacity of the trains to <strong>389 seats<\/strong> with the addition of 28 seats divided between the two classes.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<div class=\"vapo-widget\"><\/div>","protected":false},"excerpt":{"rendered":"<p>Thalys is returning to good volumes despite a slight delay in the business segment due to travel restrictions from major accounts and teleworking. The rail company is counting on its new Ruby trains to win them over and push its advantage over air travel on its long-distance routes.<\/p>","protected":false},"author":71,"featured_media":115581,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[61],"tags":[1215,1353,1373,1671],"type-darticle":[],"n_magazine":[],"class_list":["post-115577","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ferroviaire","tag-environnement","tag-compagnies-ferroviaires","tag-thalys","tag-politique-voyages","vapo-premium"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.4 (Yoast SEO v28.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Avec ses nouvelles rames, Thalys confiant sur ses capacit\u00e9s \u00e0 rebondir<\/title>\n<meta name=\"description\" content=\"Thalys retrouve de bons volumes malgr\u00e9 un l\u00e9ger retard sur le segment affaires, li\u00e9 aux restrictions de voyages \u00e9manant des grands comptes et du t\u00e9l\u00e9travail. La compagnie ferroviaire mise sur ses nouvelles rames Ruby pour les s\u00e9duire et pour pousser son avantage face \u00e0 l&#039;avion.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.voyages-d-affaires.com\/en\/thalys-trains-capacity-bounce-back\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Thalys confiant sur ses capacit\u00e9s \u00e0 rebondir\" \/>\n<meta property=\"og:description\" content=\"Thalys retrouve de bons volumes malgr\u00e9 un l\u00e9ger retard sur le segment affaires, li\u00e9 aux restrictions de voyages \u00e9manant des grands comptes et du t\u00e9l\u00e9travail. La compagnie ferroviaire mise sur ses nouvelles rames Ruby pour les s\u00e9duire et pour pousser son avantage face \u00e0 l&#039;avion.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.voyages-d-affaires.com\/en\/thalys-trains-capacity-bounce-back\" \/>\n<meta property=\"og:site_name\" content=\"Voyages d&#039;affaires\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-29T09:35:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-11-08T11:43:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2021\/10\/thalys-ruby.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"700\" \/>\n\t<meta property=\"og:image:height\" content=\"525\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Stephane Jaladis\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Stephane Jaladis\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.voyages-d-affaires.com\\\/en\\\/thalys-rames-capacites-rebondir#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.voyages-d-affaires.com\\\/en\\\/thalys-rames-capacites-rebondir\"},\"author\":{\"name\":\"Stephane Jaladis\",\"@id\":\"https:\\\/\\\/www.voyages-d-affaires.com\\\/#\\\/schema\\\/person\\\/91d29950edfcab37b4a51f83e2a0f28e\"},\"headline\":\"Thalys confiant sur ses capacit\u00e9s \u00e0 rebondir\",\"datePublished\":\"2021-10-29T09:35:50+00:00\",\"dateModified\":\"2022-11-08T11:43:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.voyages-d-affaires.com\\\/en\\\/thalys-rames-capacites-rebondir\"},\"wordCount\":974,\"image\":{\"@id\":\"https:\\\/\\\/www.voyages-d-affaires.com\\\/en\\\/thalys-rames-capacites-rebondir#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.voyages-d-affaires.com\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/thalys-ruby.jpg\",\"keywords\":[\"environnement\",\"compagnies ferroviaires\",\"Thalys\",\"politique voyages\"],\"articleSection\":[\"Ferroviaire\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.voyages-d-affaires.com\\\/en\\\/thalys-rames-capacites-rebondir\",\"url\":\"https:\\\/\\\/www.voyages-d-affaires.com\\\/en\\\/thalys-rames-capacites-rebondir\",\"name\":\"Avec ses nouvelles rames, Thalys confiant sur ses capacit\u00e9s \u00e0 rebondir\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.voyages-d-affaires.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.voyages-d-affaires.com\\\/en\\\/thalys-rames-capacites-rebondir#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.voyages-d-affaires.com\\\/en\\\/thalys-rames-capacites-rebondir#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.voyages-d-affaires.com\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/thalys-ruby.jpg\",\"datePublished\":\"2021-10-29T09:35:50+00:00\",\"dateModified\":\"2022-11-08T11:43:55+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.voyages-d-affaires.com\\\/#\\\/schema\\\/person\\\/91d29950edfcab37b4a51f83e2a0f28e\"},\"description\":\"Thalys retrouve de bons volumes malgr\u00e9 un l\u00e9ger retard sur le segment affaires, li\u00e9 aux restrictions de voyages \u00e9manant des grands comptes et du t\u00e9l\u00e9travail. 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