{"id":135137,"date":"2022-10-24T10:44:00","date_gmt":"2022-10-24T08:44:00","guid":{"rendered":"https:\/\/www.voyages-d-affaires.com\/?p=135137"},"modified":"2022-10-21T15:45:06","modified_gmt":"2022-10-21T13:45:06","slug":"radisson-loyalty-radisson-rewards","status":"publish","type":"post","link":"https:\/\/www.voyages-d-affaires.com\/en\/radisson-loyalty-radisson-rewards","title":{"rendered":"Radisson upgrades its Radisson Rewards loyalty programme"},"content":{"rendered":"

After IHG and its One Rewards programme <\/a>presented last April, the Radisson group is revising its approach to loyalty. Still known as Radisson Rewards - many hoteliers are keen to emphasise this 'rewards' aspect - the changes that have been made to the programme make it the 'Radisson of the future'.\u00a0the most efficient<\/strong> of the entire hotel industry<\/em>\" according to its promoter.<\/p>\n\n\n\n

While it is always difficult for the average person to appreciate the subtleties and differences between the offers of one hotel and another, Radisson intends to offer its loyal customers a programme enabling them to benefit from advantages more quickly. \"\u00a0The time has come to reward them with a new range of personalised benefits<\/strong> to make every moment count when they stay with the Radisson Hotel Group.<\/em>\" said Cristina Serra, the Group's Senior Vice President for Customer Experience and Strategy.<\/p>\n\n\n\n