{"id":164057,"date":"2023-12-13T09:08:14","date_gmt":"2023-12-13T08:08:14","guid":{"rendered":"https:\/\/www.voyages-d-affaires.com\/?p=164057"},"modified":"2023-12-13T09:08:15","modified_gmt":"2023-12-13T08:08:15","slug":"minor-walsh-presence-france","status":"publish","type":"post","link":"https:\/\/www.voyages-d-affaires.com\/en\/minor-walsh-presence-france","title":{"rendered":"M. Walsh-H\u00e9douin (Minor): \"real synergies with NH banners\"."},"content":{"rendered":"<h3 class=\"wp-block-heading\" id=\"h-les-marques-nh-hotels-et-nh-collection-dont-vous-etes-proprietaires-depuis-2018-sont-bien-connues-des-voyageurs-d-affaires-en-europe-mais-votre-groupe-venu-d-asie-minor-hotels-l-est-sans-doute-moins-pouvez-nous-le-presenter\">The NH Hotels and NH Collection brands, which you have owned since 2018, are well known to business travellers in Europe. But your Asian group, Minor Hotels, is probably less well known. Could you tell us a little about it?<\/h3>\n\n\n\n<p><strong><em>Marion Walsh-H\u00e9douin -<\/em><\/strong> This group was founded some fifty years ago by Bill Heineke, who is still our Chairman. In his early years, this American by birth - and now a Thai citizen - followed his parents to Asia, before setting up his own business in Thailand at the age of 17, <strong>when he was still a minor<\/strong>. Hence the name of our group, which now owns shops, restaurants and hotels. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-combien-d-hotels-proposez-vous-dans-le-monde-aujourd-hui\">How many hotels do you offer worldwide today?<\/h3>\n\n\n\n<p><strong><em>Marion Walsh-H\u00e9douin -<\/em><\/strong> We have 540 establishments worldwide through our eight brands, including<strong> our flagship brand, Anantara<\/strong>which has around fifty luxury hotels around the world. Alongside this, we launched Avani in 2011, a brand targeting a younger, trendier clientele with contemporary hotels. At the same time, our growth has also been driven by acquisitions such as the Portuguese group Tivoli, the Australian chain Oaks and the Elewana safari camps in Kenya and Tanzania. And of course <a href=\"https:\/\/www.voyages-d-affaires.com\/en\/minor-hotels-nh-empreinte-mondiale-20181128.html\/\" target=\"_blank\" rel=\"noreferrer noopener\">the acquisition of the NH, NH Collection and nhow brands<\/a> in 2018, which has enabled us to extend our geographical coverage. Before, we were present in around twenty countries; today we are in 56.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"467\" src=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2023\/12\/anantara-mina-al-arab-ras-al-khaimah-res.jpg\" alt=\"\" class=\"wp-image-164093\" srcset=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2023\/12\/anantara-mina-al-arab-ras-al-khaimah-res.jpg 700w, https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2023\/12\/anantara-mina-al-arab-ras-al-khaimah-res-300x200-derived.jpg 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><figcaption><em>The Anantara Mina Al Arab Ras Al Khaimah resort, due to open in early 2024.<\/em><\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">The big news for your group in 2024, and which concerns business travel in France, is your arrival in Paris this spring with three NH hotels. Is this a start?<\/h3>\n\n\n\n<p><strong><em>Marion Walsh-H\u00e9douin - <\/em><\/strong>In fact, next March we will be taking over three establishments that will bear the NH brand, one near the Op\u00e9ra, another next to the Gare de l'Est and the last a stone's throw from the Champs-\u00c9lys\u00e9es. The latter will then be renovated and relaunched as the NH Collection in 2025. With NH hotels in Lyon, Nice and Toulouse, as well as the nhow in Marseille and the<a href=\"https:\/\/www.voyages-d-affaires.com\/en\/plaza-nice-anantara-prestige-20221215.html\/\" target=\"_blank\" rel=\"noreferrer noopener\">Anantara Plaza in Nice<\/a>we will reach <strong>a dozen hotels in France<\/strong>. But we would obviously like to have more in the future, as we already have a significant presence in Germany, the Benelux countries and Italy. France was missing from this list, and we are looking for new opportunities to develop in major cities through our different brands, from NH to Anantara. Will it one day be present in Paris? I don't see why not. In any case, we would certainly like to have more hotels in the capital.<\/p>\n\n\n\n<aside class=\"wp-block-varenne-link-block\"><p><a href=\"https:\/\/www.voyages-d-affaires.com\/en\/minor-trois-hotels-nh-paris-20231110.html\/\" data-id=\"161791\">Three NH hotels in Paris, a major development for Minor Hotels<\/a><\/p><\/aside>\n\n\n\n<h3 class=\"wp-block-heading\">However, your flagship brand Anantara has already taken an important first step in France.  What does this move to Nice mean to you?<\/h3>\n\n\n\n<p><strong><em>Marion Walsh-H\u00e9douin -<\/em><\/strong> Nice has few five-star hotels, so this was a good opportunity to establish the Anantara brand in a leading French city. We opened this first hotel at the end of 2022 in a building steeped in history, the oldest hotel in Nice, which opened in 1848 and has been dedicated to hospitality ever since. Closed for renovations for several years, <strong>the site has been completely refurbished and redesigned<\/strong> with the addition of a rooftop restaurant offering panoramic views of the Promenade des Anglais, Old Nice, the sea and the mountains.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"455\" data-id=\"161797\" src=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2023\/11\/nh-paris-gare-de-lest-facade.jpg\" alt=\"\" class=\"wp-image-161797\" srcset=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2023\/11\/nh-paris-gare-de-lest-facade.jpg 700w, https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2023\/11\/nh-paris-gare-de-lest-facade-300x195-derived.jpg 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><figcaption>Future NH near Gare de l'Est, Paris.<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"524\" data-id=\"164083\" src=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2023\/12\/anantara-plaza-nice-1.jpg\" alt=\"\" class=\"wp-image-164083\" srcset=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2023\/12\/anantara-plaza-nice-1.jpg 700w, https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2023\/12\/anantara-plaza-nice-1-300x225-derived.jpg 300w, https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2023\/12\/anantara-plaza-nice-1-80x60-derived.jpg 80w, https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2023\/12\/anantara-plaza-nice-1-265x198-derived.jpg 265w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><figcaption>Anantara Plaza Nice<\/figcaption><\/figure>\n<\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Anantara seems to be gradually weaving its web in Europe's major cities.<\/h3>\n\n\n\n<p><strong><em>Marion Walsh-H\u00e9douin -<\/em><\/strong> Until three years ago, we only had two leisure hotels in Europe, in Marbella and Vilamoura, in the Algarve. Today, the Anantara brand is present in several major cities. We have just announced<strong> opening in Vienna next year<\/strong> with the takeover of the Palais Hansen hotel. And we're already <a href=\"https:\/\/www.voyages-d-affaires.com\/en\/anantara-luxe-budapest-rome-20211125.html\/\" target=\"_blank\" rel=\"noreferrer noopener\">Rome, Budapest<\/a> and in Dublin, since the completion last May of the renovation and rebranding under the Anantara banner of The Marker hotel, a major business hotel located in the docks, close to the European headquarters of Facebook and Google. This example of moving upmarket has also involved the<a href=\"https:\/\/www.voyages-d-affaires.com\/en\/anantara-grand-hotel-krasnapolsky-20220919.html\/\" target=\"_blank\" rel=\"noreferrer noopener\"> Grand Hotel Krasnapolski<\/a> in Amsterdam, a former NH Collection hotel that has been transformed to become part of the brand.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Are you relying heavily on internal transfers to establish your brands in Europe?<\/h3>\n\n\n\n<p><strong><em>Marion Walsh-H\u00e9douin -<\/em><\/strong> We look at the location and positioning of our brands. In Amsterdam, for example, we had <strong>many NH and NH Collection hotels<\/strong>. Our offer is now more diversified with this Anantara, but also the NH Doelen, one of the oldest hotels in the city, which has been rebranded as a Tivoli. Similarly, in Frankfurt and Madrid, former NHs will soon become Avani hotels.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"467\" data-id=\"164099\" src=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2023\/12\/anantara-the-marker-dublin-.jpg\" alt=\"\" class=\"wp-image-164099\" srcset=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2023\/12\/anantara-the-marker-dublin-.jpg 700w, https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2023\/12\/anantara-the-marker-dublin--300x200-derived.jpg 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><figcaption>Anantara The Marker Dublin<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"463\" data-id=\"164097\" src=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2023\/12\/anantara-palais-hansen-vienna-stephan-hu.jpg\" alt=\"\" class=\"wp-image-164097\" srcset=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2023\/12\/anantara-palais-hansen-vienna-stephan-hu.jpg 700w, https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2023\/12\/anantara-palais-hansen-vienna-stephan-hu-300x198-derived.jpg 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><figcaption>Palais Hansen in Vienna, a future Anantara (c) Stephan Huger<\/figcaption><\/figure>\n<\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">At the same time, you will be helping NH Collection to discover new horizons, both in Asia and in the Middle East.<\/h3>\n\n\n\n<p><strong><em>Marion Walsh-H\u00e9douin -<\/em><\/strong> It's part of the same desire to have a more diversified offering. As we know the Asian markets well, why not present our European brands there? For customers accustomed to NH hotels in Europe, they now have<strong> the opportunity to find an NH Collection in Dubai, the Maldives <\/strong>and Phuket, while others are planned for Chiang Mai, China and Sydney airport.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">The NH hotels have a more business and European dimension, while the Anantara hotels have a more leisure and Asian offering. Are the synergies between the two fully effective?<\/h3>\n\n\n\n<p><strong><em>Marion Walsh-H\u00e9douin - <\/em><\/strong>Yes, exactly. Minor had no establishments where NH hotels were located. For their part, the NH group brands were not represented in the Middle East and Asia. There was no overlap, <strong>real synergies, both geographic and commercial<\/strong>. The European business clientele is invited to come and discover our leisure hotels in Asia, while our leisure clientele - including many Americans - travel to Europe on business, and their choice may then be for hotels in our group. In this context, having Anantara hotels in major cities enables us to promote the brand to all those businessmen and women who go on holiday to the Maldives or Thailand.<\/p>\n\n\n\n<aside class=\"wp-block-varenne-quote\"><blockquote><p>Where NH hotels were located, Minor had no establishments. The NH group's brands were not represented in the Middle East and Asia.<\/p><\/blockquote><\/aside>\n\n\n\n<h3 class=\"wp-block-heading\">Do you have a loyalty programme to orchestrate all this?<\/h3>\n\n\n\n<p><strong><em>Marion Walsh-H\u00e9douin -<\/em><\/strong> Yes, the <strong>Discovery programme<\/strong> of the Global Hotel Alliance (GHA), which is not our own programme, but of which we are part owner with 28%. It brings together around forty brands and more than 1,000 hotels, half of which are owned by our group. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Meetings, seminars: are MICE customers also invited to discover your establishments?<\/h3>\n\n\n\n<p><strong><em>Marion Walsh-H\u00e9douin -<\/em><\/strong> Yes, that's right. The Anantara The Marker in Dublin and the Plaza in Nice offer a wide range of meeting rooms, as well as a wide range of services. <strong>from experiences to business groups<\/strong>. For example, paddle in the docks or take a boat trip in Dublin Bay. In Nice, they can go in small groups to lunch at Ch\u00e2teau Cr\u00e9mant, have a wine tasting and discover the history of this place whose owners have often welcomed Coco Chanel. In Italy, on the Amalfi coast, we renovated an NH Collection hotel to turn it into an Anantara, which opened last April. A 52-room hotel housed in a listed former convent, surrounded by gardens, with a sublime view. In this setting, the former chapel, which hosts weddings, can also be used for events. In addition, a monk comes several times a week to explain the life of the people who lived there before giving tours of the surrounding villages. He adds a lot to the experience of the hotel, aimed at tourists, but why not small VIP groups?   <\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"467\" src=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2023\/12\/anantara-koh-yao-yai-resort-villas-1-1.jpg\" alt=\"\" class=\"wp-image-164109\" srcset=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2023\/12\/anantara-koh-yao-yai-resort-villas-1-1.jpg 700w, https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2023\/12\/anantara-koh-yao-yai-resort-villas-1-1-300x200-derived.jpg 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><figcaption>Anantara Koh Yao Yai Resort &amp; Villas<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Is this also the case for your leisure hotels outside Europe?<\/h3>\n\n\n\n<p><strong><em>Marion Walsh-H\u00e9douin -<\/em><\/strong> That's right. We opened the Anantara Koh Yao Yai resort in Thailand last September, on a very unspoilt island next to Phuket, without a host of bars and restaurants, with an almost private beach. It's more of a leisure hotel, but one that can accommodate small groups for high-end incentives, with villas that can accommodate executive committees. You can take a boat trip, go scuba diving, tour the island on a motorbike or take a side car.<strong> a hotel in the emirate of Ras Al Khaimah<\/strong>The hotel is located in the heart of Dubai, some forty minutes from Dubai airport, but far from the hustle and bustle of the city, in a natural setting surrounded by mangroves. A hotel with 174 rooms and villas on stilts with a few meeting rooms, but above all plenty of outdoor space for cocktail parties. In a similar vein, but even bigger, the future Anantara expected in Jaipur will be able to accommodate nearly 2,500 people for major events in its gardens.<\/p>","protected":false},"excerpt":{"rendered":"<p>Growth of the Anantara brand in Europe, opening of NH hotels in Paris, synergies between its brands: Marion Walsh-H\u00e9douin, VP Communications at Minor Hotels, reviews the latest news from her group.<\/p>","protected":false},"author":19,"featured_media":164071,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[57,147],"tags":[1019,1149,1501,2371],"type-darticle":[51],"n_magazine":[],"class_list":["post-164057","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hotellerie","category-decideurs","tag-france","tag-thailande","tag-hotellerie-haut-de-gamme","tag-hotels-de-luxe","type-darticle-interview","vapo-free"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.9 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>M. 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