{"id":185061,"date":"2024-11-13T15:43:20","date_gmt":"2024-11-13T14:43:20","guid":{"rendered":"https:\/\/www.voyages-d-affaires.com\/?p=185061"},"modified":"2025-08-12T17:34:37","modified_gmt":"2025-08-12T15:34:37","slug":"geneva-mice-coeur-europe","status":"publish","type":"post","link":"https:\/\/www.voyages-d-affaires.com\/en\/geneva-mice-coeur-europe","title":{"rendered":"Geneva, a MICE destination at the heart of Europe"},"content":{"rendered":"

An activity of the utmost importance. In Geneva, business travel - including individual trips and MICE - accounts for as much as 80% of overnight stays<\/strong>. The presence in the city of major international organisations such as the UN and the Red Cross is obviously not a factor in this high figure, generating numerous trade fairs, conferences and meetings on the shores of Lake Geneva. <\/p>\n\n\n\n

While the Geneva Convention Bureau assists companies, associations and travel agencies in organising their events, the city of Geneva has several advantages<\/strong> to highlight. In particular, its security and green surroundings, but also its gourmet restaurants and top-of-the-range hotels, all with impeccable service and well-equipped event facilities. <\/p>\n\n\n\n

Whether in the city centre, near the airport or the Palexpo exhibition centre, the major hotel brands are all present, or almost. These include Crowne Plaza, with 366 rooms and 16 meeting rooms, and Fairmont, with 412 rooms, 13 meeting rooms and a 1,300-seat auditorium. Other establishments atmajor events on offer<\/strong>These include the Hilton, with its 496 rooms and 3,000 m\u00b2 of MICE space, including a plenary hall that can accommodate 800 people; the InterContinental, with 333 rooms and around 20 modular meeting rooms; and the M\u00f6venpick, with 350 rooms and 19 meeting rooms. In addition to Ramada, Novotel and others, there is the Swiss Manotel group, which operates six hotels in Geneva.<\/p>\n\n\n\n

Luxury hotels catering to the MICE market<\/h3>\n\n\n\n
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Grand Salon of the Four Seasons H\u00f4tel des Bergues.<\/em><\/figcaption><\/figure>\n\n\n\n

Geneva's flagship hotels also know how to welcome business groups with the honours due to their rank, notably the Mandarin Oriental, a historic address in the heart of Geneva. This luxury hotel benefits from the recent renovation <\/strong>its 178 rooms and suites, as well as its 11 rooms representing 1,000 m\u00b2 of event space overlooking the Rh\u00f4ne. All this is in addition to its commitment to the environment through the elimination of single-use plastics, the use of LED lights and green electricity, etc. <\/p>\n\n\n\n

Another exceptional address, the Four Seasons H\u00f4tel des Bergues has been capitalising since 1834 on its exceptional lakeside location<\/strong>. As well as the elegance of its 115 rooms and suites, the reputation of its Michelin-starred Il Lago restaurant and its rooftop spa. The hotel is also an important venue for meetings, especially cultural and political ones, with 595 m\u00b2 of space and five other rooms for events, from 10 to 90 people depending on the configuration. Its grand salon, with a surface area of 310 m\u00b2 and a theatre capacity of up to 350 people, is the most famous of all, having hosted the first meeting of the League of Nations in 1920 under its crystal chandeliers. <\/p>\n\n\n\n

The very chic H\u00f4tel M\u00e9tropole is another of the city's historic addresses, built in 1854 on former fortifications. This boutique design hotel<\/strong> has also redesigned its meeting spaces to offer four lounges for business meetings or receptions for up to 180 people. Its rooftop is a must-see for its view of Lake Geneva and its famous jet d'eau rising 140 metres above sea level.<\/p>\n\n\n\n

L'Etang, a new hotel district at Cointrin<\/h3>\n\n\n\n
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The Etang district<\/em><\/figcaption><\/figure>\n\n\n\n

Inaugurated in early 2020, the Atrium Airport Hotel did not survive Covid. Now the Mercure Hotel Geneva Airport, this 4-star hotel has 163 rooms with a modern decor, two restaurants and 1,200 m\u00b2 of MICE space, including a 570 m\u00b2 lounge that can be divided into three rooms (for up to 500 people in a theatre), and a second 220 m\u00b2 lounge that can be divided into five meeting rooms (for 34 to 54 people). The same applies here, its rooftop can be privatised <\/strong>for receptions for up to a hundred people with views of the Alps and Jura. <\/p>\n\n\n\n

Developed on a former industrial wasteland, the new Etang district, close to the airport and Palexpo<\/strong>B&B Hotel Geneva Airport, the chain's largest Swiss hotel with 288 rooms and a 40 m\u00b2 meeting room, and the Adina Apartment Hotel Geneva, the first Swiss establishment of this Australian chain with 140 studios and 4* flats. <\/p>\n\n\n\n

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Mercure Gen\u00e8ve A\u00e9roport lobby<\/figcaption><\/figure>\n\n\n\n
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Geneva Marriott Hotel<\/figcaption><\/figure>\n<\/figure>\n\n\n\n

Opposite this district, 12 minutes by tram from the city centre, stands the Geneva Marriott Hotel, which since 2022 has housed 263 rooms and suites. The hotel, with its contemporary design decor, devotes its entire mezzanine floor - 1,066 m\u00b2 - to MICE, including four meeting rooms, two ballrooms (the largest seating up to 406) and a vast foyer. Together, these four addresses total a thousand rooms<\/strong>We are regularly called upon to help with major events in Geneva. <\/p>\n\n\n\n