{"id":204635,"date":"2025-08-04T17:27:47","date_gmt":"2025-08-04T15:27:47","guid":{"rendered":"https:\/\/www.voyages-d-affaires.com\/?p=204635"},"modified":"2025-08-04T17:27:48","modified_gmt":"2025-08-04T15:27:48","slug":"minor-lifestyle-avani-conquete-singapore","status":"publish","type":"post","link":"https:\/\/www.voyages-d-affaires.com\/en\/minor-lifestyle-avani-conquete-singapore","title":{"rendered":"Avani's lifestyle conquers Singapore"},"content":{"rendered":"<p>The Group <strong>Minor <\/strong>celebrated the launch of its new project on 4 August: destination <strong><a href=\"https:\/\/www.voyages-d-affaires.com\/en\/singapour-art-recevoir-20230223.html\/\" target=\"_blank\" rel=\"noreferrer noopener\">Singapore <\/a><\/strong>for the Avani lifestyle brand launched in 2011.<\/p>\n\n\n\n<p>However, we will have to wait <strong>2027 <\/strong>to see this establishment open its doors in the historic district of Tanjong Pagar, at 24 Peck Seah Street to be precise. Just 200 metres from Tanjong Pagar underground station and 350 metres from Maxwell station.<\/p>\n\n\n\n<aside class=\"wp-block-varenne-link-block\"><p><a href=\"https:\/\/www.voyages-d-affaires.com\/en\/expansion-acceleree-minor-hotels-20250123.html\/\" data-id=\"190449\">Accelerated expansion for Minor Hotels<\/a><\/p><\/aside>\n\n\n\n<p>Unlike the conversion strategy adopted by Minor for <strong><a href=\"https:\/\/www.voyages-d-affaires.com\/en\/minor-avani-lifestyle-europe-20230425.html\/\" target=\"_blank\" rel=\"noreferrer noopener\">weaving the Avani web in Europe<\/a><\/strong>It will be a new 14-storey building with 200 rooms.<\/p>\n\n\n\n<p>Avani's first hotel in Singapore will feature a terrace with swimming pool and an AvaniFit gym.<\/p>\n\n\n\n<aside class=\"wp-block-varenne-quote\"><blockquote><p>we are bringing to life a project that not only reflects our shared commitment to innovation and excellence, but also celebrates the city's unique blend of culture and modernity<\/p><cite>William E. Heinecke, Chairman and Founder of Minor International<\/cite><\/blockquote><\/aside>\n\n\n\n<p>At the event organised on Monday to lay the foundation stone, attended by around fifty guests, the chairman and founder of Minor International expressed his delight at this new project: \" <em>Today's ceremony is a proud moment for Minor Hotels as we introduce the Avani brand to Singapore. <\/em>says William E. Heinecke.<em> \"Together with our trusted partners Kajima and Al Wathba, we are bringing to life a project that not only reflects our shared commitment to innovation and excellence, but also celebrates the city's unique blend of culture and modernity.<\/em> \".<\/p>\n\n\n\n<aside class=\"wp-block-varenne-link-block\"><p><a href=\"https:\/\/www.voyages-d-affaires.com\/en\/hotellerie-singapour-mbs-ambition-20230223.html\/\" data-id=\"141319\">Singapore's hotel industry thinks bigger, greener<\/a><\/p><\/aside>\n\n\n\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Singapore will soon welcome its first representative of Avani, one of the Minor Group's lifestyle brands.<\/p>","protected":false},"author":17,"featured_media":204637,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[57],"tags":[1101,1575,1015],"type-darticle":[52],"n_magazine":[],"class_list":["post-204635","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hotellerie","tag-singapour","tag-lifestyle","tag-asie","type-darticle-breve","vapo-free"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.9 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Minor : le lifestyle d\u2019Avani se rapproche de Singapour<\/title>\n<meta name=\"description\" content=\"Minor a lanc\u00e9 la construction du premier h\u00f4tel Avani \u00e0 Singapour, ajoutant une destination business de premier plan au catalogue de l&#039;enseigne lifestyle.\" \/>\n<meta name=\"robots\" content=\"index, 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