{"id":20611,"date":"2011-11-04T11:01:10","date_gmt":"2011-11-04T10:01:10","guid":{"rendered":"https:\/\/www.voyages-d-affaires.com\/avant-premiere-airplus-prepare-sa-carte-logee-mice-20111104.html"},"modified":"2016-02-10T09:57:36","modified_gmt":"2016-02-10T08:57:36","slug":"avant-premiere-airplus-prepares-its-logee-mice-card","status":"publish","type":"post","link":"https:\/\/www.voyages-d-affaires.com\/en\/avant-premiere-airplus-prepares-its-logee-mice-card","title":{"rendered":"Preview: AirPlus prepares its MICE accommodation card"},"content":{"rendered":"<p>It's in the air at the moment: the increasing integration of MICE into corporate travel policy is forcing the various players in the business travel industry to review their strategy and their offer. AirPlus has no intention of missing out on this trend, and will be launching a new MICE card from the 1st quarter of 2012. With centralised data, secure transactions and visibility over expenditure, AirPlus intends to capitalise on the strengths of the corporate card in a MICE sector that is still too fragmented.<\/p>\n<div>\"Ten years ago, the business travel sector was at the stage where MICE is today: buyers had no visibility over their expenditure, and could not negotiate with suppliers\". Nicole Flory, Head of Marketing and Communications France at AirPlus, sums up the current trend: the need for rationalisation brought to light by the crisis is now driving companies to gain greater visibility over their MICE expenditure, by taking advantage of new, better adapted payment solutions.<\/div>\n<div>Already tested in three French companies since October, the \"MICE Card\" can be used by events agencies or directly by hotel chains, to meet the needs of companies used to using their local hotel for recurring seminars. While AirPlus follows in the footsteps of other existing MICE offerings, the Lufthansa subsidiary is emphasising the novelty of a card that is no longer nominative, but issued in the name of the company, for greater centralisation - and therefore visibility. The new offer should enable the company to reduce its direct costs with suppliers, mainly in the hotel sector. Buyers can rely on the figures to support their arguments during negotiations: there is talk of an improved margin for manoeuvre of between 20 and 30%. In addition to this potential reduction in direct costs, the future \"MICE Card\" should also, and above all, limit indirect costs, by simplifying the accounting management of expenses.<\/div>\n<div>MICE therefore looks set to be one of the major challenges for business travel next year, as demonstrated by the Univ'AirPlus event - the AirPlus summer university organised at the end of August - whose 2012 edition will be devoted to the events and meetings sector.<\/div>","protected":false},"excerpt":{"rendered":"<p>For Voyages d'Affaires, AirPlus is unveiling its new product, which is still in the test phase: a card dedicated to event spending, due to hit the market in the first quarter of 2012. The \"MICE card\" is designed to respond to the new integration of the sector into companies' travel policies, offering them greater visibility of their expenditure, simplified accounting management and improved price negotiations.<\/p>","protected":false},"author":1,"featured_media":20613,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[101],"tags":[],"type-darticle":[],"n_magazine":[],"class_list":["post-20611","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-meetings-et-evenements","vapo-free"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.9 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Avant premi\u00e8re : AirPlus pr\u00e9pare sa carte log\u00e9e MICE<\/title>\n<meta name=\"description\" content=\"AirPlus d\u00e9voile pour Voyages d\u2019Affaires son nouveau produit, encore en phase de test : une carte log\u00e9e d\u00e9di\u00e9e aux d\u00e9penses \u00e9v\u00e8nementielles, qui arrivera sur le march\u00e9 au cours du premier trimestre 2012. La \u00ab MICE card \u00bb doit r\u00e9pondre \u00e0 la nouvelle int\u00e9gration du secteur dans la politique voyages des entreprises, en leur offrant une visibilit\u00e9 accrue sur leurs d\u00e9penses, pour une gestion comptable simplifi\u00e9e, et des n\u00e9gociations tarifaires am\u00e9lior\u00e9es.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.voyages-d-affaires.com\/en\/avant-premiere-airplus-prepares-its-logee-mice-card\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Avant premi\u00e8re : AirPlus pr\u00e9pare sa carte log\u00e9e MICE\" \/>\n<meta property=\"og:description\" content=\"AirPlus d\u00e9voile pour Voyages d\u2019Affaires son nouveau produit, encore en phase de test : une carte log\u00e9e d\u00e9di\u00e9e aux d\u00e9penses \u00e9v\u00e8nementielles, qui arrivera sur le march\u00e9 au cours du premier trimestre 2012. 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