{"id":210113,"date":"2025-11-14T10:15:44","date_gmt":"2025-11-14T09:15:44","guid":{"rendered":"https:\/\/www.voyages-d-affaires.com\/?p=210113"},"modified":"2025-11-14T10:15:47","modified_gmt":"2025-11-14T09:15:47","slug":"visit-monaco-mice-destination","status":"publish","type":"post","link":"https:\/\/www.voyages-d-affaires.com\/en\/visit-monaco-mice-destination","title":{"rendered":"Visit Monaco: a truly MICE destination!\u00a0"},"content":{"rendered":"<p>\"&nbsp;<em>The Principality of Monaco, a major destination for business tourism, offering all the advantages of a destination on a human scale<\/em>&nbsp;\"Christine Barrabino, Head of the Monaco Convention Bureau, sums up the dynamic that drives the destination. Far from the clich\u00e9s that would reduce the principality to an unchanging postcard - however elegant - Monaco is constantly reinventing itself to maintain its standards at the highest level. And contrary to the stereotypes that would confine Monaco's MICE to the luxury segment, investment extends to all ranges of clientele and all budgets.<\/p>\n\n\n\n<p>The most spectacular symbol of Monegasque emulation this year is the extension of the Grimaldi Forum, inaugurated in mid-January to coincide with the 25th anniversary of the convention centre. The extension has given the Principality's convention centre an additional 6,000 m\u00b2 of modular indoor and outdoor space. This will enable the destination to think even bigger when it comes to events, and to combine several events simultaneously. All this with international accessibility guaranteed by Nice C\u00f4te d'Azur International Airport, just 25 minutes from the Principality, with over 122 destinations served by direct flights.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"650\" height=\"433\" src=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2025\/10\/visit-monaco-b-vergely-1.jpg\" alt=\"Grimaldi Forum\" class=\"wp-image-210147\" srcset=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2025\/10\/visit-monaco-b-vergely-1.jpg 650w, https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2025\/10\/visit-monaco-b-vergely-1-300x200-derived.jpg 300w, https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2025\/10\/visit-monaco-b-vergely-1-18x12-derived.jpg 18w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><figcaption class=\"wp-element-caption\"><em>The extension to the Grimaldi Forum was inaugurated in January (\u00a9BVergely)<\/em><\/figcaption><\/figure><\/div>\n\n\n<aside class=\"wp-block-varenne-quote\"><blockquote><p>We are responsive and efficient in supporting the organiser right up to the event and beyond, working hand in hand with all our partners.<\/p><\/blockquote><\/aside>\n\n\n\n<p>In the run-up to the inauguration in January 2025, all those involved in Monaco's MICE sector are working and investing to maintain the destination's high standards. Many new venues and concepts have already opened or will do so shortly, and renovation plans are being finalised for those that have not yet been completed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-70-000-m\u00b2-dedies-aux-evenements\">70,000 m\u00b2 dedicated to events<\/h2>\n\n\n\n<p>Monaco now offers professionals more than 150 venues, totalling almost 70,000 m\u00b2, dedicated to organising events. The destination stands out for its collective drive to serve the region, led by the Monaco Convention Bureau. Its mission: to mobilise, centralise and provide support to help Monaco shine on the international stage. Christine Barrabino sums it up: \"&nbsp;<em>Le <em>Monaco <\/em>The Convention Bureau is the entry point, the facilitator for organisers who, without needing to seek information from the various hotel operators, the Grimaldi Forum or agencies, can rely on our expertise and our help to find the answers to their needs. We can react quickly and efficiently to support organisers right up to the event and beyond, working hand in hand with all our partners.<\/em>&nbsp;\".<\/p>\n\n\n\n<p>The mobilisation of partners around the Monaco Convention Bureau testifies to the importance of its role, and the responsiveness it instils within this ecosystem. And if that wasn't enough, the prize for Best Convention Bureau awarded last June at the Micebook Awards 2025, and the Gold Award in the Best Overseas Convention Bureau category last September - the 3rd in a row at the M&amp;IT Awards - attest to this effectiveness. The Principality of Monaco's professionalism has also been recognised by the title of <em>European Best Destination<\/em>&nbsp;2025.<\/p>\n\n\n\n<p>As for \"customer returns\" - a concept that lives up to its name here - the loyalty of major events rewards the efforts of the Convention Bureau. In fact, recurring events represent a solid foundation for business tourism in Monaco. This loyalty can be explained in particular by the personalised welcome offered to events organised in Monaco. While a MICE operation can often go unnoticed in a \"classic\" destination, Monaco has no hesitation in dressing itself up in the colours of an event to enhance it, bring it to life and make it shine.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"650\" height=\"433\" src=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2025\/10\/monaco-convention-bureau-bvergely.jpg\" alt=\"\" class=\"wp-image-210187\" srcset=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2025\/10\/monaco-convention-bureau-bvergely.jpg 650w, https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2025\/10\/monaco-convention-bureau-bvergely-300x200-derived.jpg 300w, https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2025\/10\/monaco-convention-bureau-bvergely-18x12-derived.jpg 18w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><figcaption class=\"wp-element-caption\">\u00a9BVergely<\/figcaption><\/figure><\/div>\n\n\n<p>The impact of these operations is all the more memorable in a destination on a human scale (2.08km\u00b2), where participants can walk from one site to another in complete safety. This is a unique example of a destination on a human scale, which is more conducive to soft mobility than any other. Monaco is also determined to play a leading role in the field of CSR, and has long been committed to environmental issues, at the instigation of H.S.H. Prince Albert II since his accession to the throne in 2005. The Convention Bureau has created a guide for organisers looking for ways to limit and reduce the impact of their events. A \"Carbon Calculator\" has also been developed to help organisers measure the impact of their event. The <a href=\"https:\/\/cvb.visitmonaco.com\/fr\" target=\"_blank\" rel=\"noopener nofollow\">Monaco Convention Bureau<\/a> (<a href=\"https:\/\/cvb.visitmonaco.com\/\" target=\"_blank\" rel=\"noopener nofollow\">https:\/\/cvb.visitmonaco.com\/<\/a>) compiles all the useful information and practical tools for event organisers. Performance, elegance and commitment: a philosophy that more than ever makes Monaco a destination \"Like Nowhere Else\".<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-1 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-50\"><a class=\"wp-block-button__link has-white-color has-vivid-red-background-color has-text-color has-background has-link-color wp-element-button\" href=\"https:\/\/cvb.visitmonaco.com\/fr\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>Visit Monaco, A Destination Like Nowhere Else<\/strong><\/a><\/div>\n<\/div>\n\n\n\n<p><\/p>\n\n\n\n<aside class=\"wp-block-varenne-highlight-box\">\n<h3 class=\"wp-block-heading\" id=\"h-monaco-meetings-nbsp-l-atout-mice\">Monaco Meetings: the MICE advantage<\/h3>\n\n\n\n<p>The Monaco Meetings package brings together the Convention Bureau, the Grimaldi Forum and the Principality's main hotels to guarantee simplified, tailor-made organisation. This turnkey solution has been designed with MICE professionals in mind, combining local expertise, top-of-the-range services and efficiency. The offer, designed by Monegasque MICE professionals, focuses on high added-value services. Visit <a href=\"https:\/\/cvb.visitmonaco.com\/\" target=\"_blank\" rel=\"noopener nofollow\">Monaco Convention Bureau website<\/a> to find out more, and access a range of features such as a Venue Finder, which allows you to quickly discover venues for events in the Principality.<\/p>\n<\/aside>","protected":false},"excerpt":{"rendered":"<p>In Monaco, the business tourism industry is mobilised to attract major events through the Monaco Convention Bureau, which brings together all the key players to raise the Principality's profile on the MICE scene.<\/p>","protected":false},"author":55,"featured_media":210145,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[97,101],"tags":[1177,1229,1643,1667,2335],"type-darticle":[47],"n_magazine":[],"class_list":["post-210113","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-destinations-incentive","category-meetings-et-evenements","tag-monaco","tag-mice","tag-seminaires","tag-congres","tag-rse","type-darticle-focus-partenaire","vapo-free"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.9 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Visit Monaco : le MICE se r\u00e9invente, la destination joue collectif<\/title>\n<meta name=\"description\" content=\"Visit Monaco f\u00e9d\u00e8re les acteurs du tourisme d\u2019affaires en Principaut\u00e9. 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