{"id":215877,"date":"2026-01-23T12:55:22","date_gmt":"2026-01-23T11:55:22","guid":{"rendered":"https:\/\/www.voyages-d-affaires.com\/?p=215877"},"modified":"2026-01-23T12:55:23","modified_gmt":"2026-01-23T11:55:23","slug":"the-originals-business-segments-mice","status":"publish","type":"post","link":"https:\/\/www.voyages-d-affaires.com\/en\/the-originals-business-segments-mice","title":{"rendered":"The Originals: the business and MICE segments will be there in 2025"},"content":{"rendered":"

It's review time for the independent hotel sector. After Logis Hotels<\/a>The Originals Hotels cooperative, which in 2025 recorded a 23% increase in its key offering for business travellers, the \"Soir\u00e9es \u00e9tapes\", also drew a positive balance sheet for the past year, with overall growth of +8.2 % compared with 2024. While its direct sales strategy has borne fruit, notably with a branded site theoriginalshotels.com which has confirmed its central role by posting a +15.4 % increase in sales, B2B distribution has also contributed to this good overall result.<\/p>\n\n\n\n

The business segment continued to grow, driven by indirect distribution, with a marked increase in GDS (+48 %) and the strengthening of structuring partnerships. The MICE segment, another growth driver for The Originals Hotels, recorded even stronger growth, up 43 %.<\/p>\n\n\n\n