{"id":222757,"date":"2026-05-07T11:46:09","date_gmt":"2026-05-07T09:46:09","guid":{"rendered":"https:\/\/www.voyages-d-affaires.com\/?p=222757"},"modified":"2026-05-07T11:46:09","modified_gmt":"2026-05-07T09:46:09","slug":"jojoe-growth-hypercampus-france","status":"publish","type":"post","link":"https:\/\/www.voyages-d-affaires.com\/en\/jojoe-growth-hypercampus-france","title":{"rendered":"JO&amp;JOE: Studious growth in France"},"content":{"rendered":"<p>A purveyor of the affordable, hybrid hospitality concept increasingly seen in major cities, JO&amp;JOE is soon to expand its offerings in France. Launched in 2016 by Accor, this brand, a blend of a new-generation hostel and classic hotel, will benefit from a partnership established between Aken Ecosyst\u00e8mes and the French group for the development of at least ten projects.<\/p>\n\n\n\n<p>Already present in the Paris region, near Place de la Nation and in Gentilly, as well as in Hossegor \u2013 but also in Vienna, Rio, Rome, Budapest and in <a href=\"https:\/\/www.voyages-d-affaires.com\/en\/jo-joe-china\/\">three Chinese cities <\/a>-, the Jo&amp;Joe brand will be involved in \"hyper-campuses\" mixing educational sites, student accommodation and, thanks to Jo&amp;Joe, urban and flexible hospitality.<\/p>\n\n\n\n<p>Aken Ecosyst\u00e8mes, founded in 2022 by the OBI group alongside the training provider Ynov Campus, has specialised in the development and operation of social and educational infrastructure. And, with this \"hypercampus\" concept, this \"company with a mission\" has, since 2024, aimed to co-create multi-purpose venues with regions focused on living together and innovation.<\/p>\n\n\n\n<p>Teaching, training, coworking, accommodation solutions: the Hypercampus Val d\u2019Europe, the first project expected in 2028 in Chessy, near Marne-La-Vall\u00e9e, embodies this vision which responds, in particular, to the student housing crisis. Within this framework, it will combine 9,100 m\u00b2 of teaching and coworking spaces, 113 student apartments and, for JO&amp;JOE, 156 keys between dormitories and private rooms. Added to this are 650 m\u00b2 of living space \u2013 bar, restaurant, events \u2013 and 90 m\u00b2 of seminar room.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"650\" height=\"390\" data-id=\"222773\" src=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2026\/05\/jo-joe-studio.jpg\" alt=\"JO&amp;JOE studio\" class=\"wp-image-222773\" srcset=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2026\/05\/jo-joe-studio.jpg 650w, https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2026\/05\/jo-joe-studio-300x180-derived.jpg 300w, https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2026\/05\/jo-joe-studio-18x12-derived.jpg 18w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><figcaption class=\"wp-element-caption\">Studio<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"650\" height=\"390\" data-id=\"222771\" src=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2026\/05\/jo-joe-fb.jpg\" alt=\"JO&amp;JOE&#039;s F&amp;B Offer\" class=\"wp-image-222771\" srcset=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2026\/05\/jo-joe-fb.jpg 650w, https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2026\/05\/jo-joe-fb-300x180-derived.jpg 300w, https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2026\/05\/jo-joe-fb-18x12-derived.jpg 18w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><figcaption class=\"wp-element-caption\">F&amp;B Offer<\/figcaption><\/figure>\n<\/figure>\n\n\n\n<p>\" <em>By bringing together students, professionals, residents and services in the same ecosystem, we are making the hypercampus a fully lived-in place, not just a place to pass through.<\/em> \" explains R\u00e9mi Ehrhart, co-founder of Aken Ecosyst\u00e8mes and CEO of Ynov Campus. \" <em>JO&amp;JOE goes beyond traditional accommodation by offering communal spaces that encourage social interaction.<\/em>, adds Fran\u00e7ois Leclerc, SVP Emerging Brands at Accor and in charge of the JO&amp;JOE brand. <em>It's a new way of living and studying, centred on the community <\/em>\".<\/p>\n\n\n\n<p>In addition to Chessy\u2013Val d\u2019Europe, other projects are confirmed in Bordeaux, Reims, and also in Toulouse. A city where Aken Ecosyst\u00e8mes is already present with a campus in the Compans Caffarelli district and which already included a accommodation dimension with a 354-room establishment of The Social Hub, from this Dutch group formerly known as The Student Hotel.<\/p>\n\n\n\n<aside class=\"wp-block-varenne-link-block\"><p><a href=\"https:\/\/www.voyages-d-affaires.com\/en\/social-hub-porto-rome-florence\/\" data-id=\"193855\">Also read: The Social Hub: a hybrid, lifestyle concept undergoing expansion<\/a><\/p><\/aside>\n\n\n\n<p>The Social Hub, which has a proven track record in Europe with around twenty establishments, notably in the Netherlands, Italy, Portugal, and Spain, in addition to being announced in Edinburgh, the Hilton Group<a href=\"https:\/\/www.voyages-d-affaires.com\/en\/graduate-hotels-hilton-new-brand\/\"> Which company bought Graduate Hotels in 2024<\/a>, located on American university campuses, and now JO&amp;JOE: the trend is for many hospitality players to return to their studies. Especially since, alongside these projects concerning JO&amp;JOE, a Tribe hotel, also from the Accor group, <a href=\"https:\/\/www.voyages-d-affaires.com\/en\/new-hotels-france-2026\/\">will open this summer<\/a> a stone's throw from the Montpellier Sud de France train station, in the rapidly developing Cambac\u00e9r\u00e8s district, at the heart of a business and innovation ecosystem that already hosts a 5,000 m\u00b2 Ynov campus.<\/p>","protected":false},"excerpt":{"rendered":"<p>Between a new-generation youth hostel and classic hospitality, the JO&amp;JOE brand, part of the Accor group, will expand its offering in France within hypercampuses, in partnership with Aken Ecosyst\u00e8mes.<\/p>","protected":false},"author":19,"featured_media":222769,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[57],"tags":[39,1019,1451,1569,1575,2343],"type-darticle":[52],"n_magazine":[],"class_list":["post-222757","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hotellerie","tag-paris","tag-france","tag-accor","tag-hotellerie-economique","tag-lifestyle","tag-toulouse","type-darticle-breve","vapo-free"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.9 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Jo&amp;Joe : d\u00e9veloppement pr\u00e9vu dans des &quot;hypercampus&quot; en France<\/title>\n<meta name=\"description\" content=\"En partenariat avec Aken Ecosyst\u00e8mes, la marque JO&amp;JOE, du groupe Accor, va accro\u00eetre son offre en France en offrant une solution d&#039;h\u00e9bergement au sein d&#039;hypercampus.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.voyages-d-affaires.com\/en\/jojoe-growth-hypercampus-france\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"JO&amp;JOE : une croissance studieuse en France\" \/>\n<meta property=\"og:description\" content=\"En partenariat avec Aken Ecosyst\u00e8mes, la marque JO&amp;JOE, du groupe Accor, va accro\u00eetre son offre en France en offrant une solution d&#039;h\u00e9bergement au sein d&#039;hypercampus.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.voyages-d-affaires.com\/en\/jojoe-growth-hypercampus-france\" \/>\n<meta property=\"og:site_name\" content=\"Voyages d&#039;affaires\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-07T09:46:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2026\/05\/jo-joe-chessy.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"650\" \/>\n\t<meta property=\"og:image:height\" content=\"426\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Arnaud Deltenre\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Arnaud Deltenre\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.voyages-d-affaires.com\/jojoe-croissance-hypercampus-france\",\"url\":\"https:\/\/www.voyages-d-affaires.com\/jojoe-croissance-hypercampus-france\",\"name\":\"Jo&Joe : d\u00e9veloppement pr\u00e9vu dans des \\\"hypercampus\\\" en France\",\"isPartOf\":{\"@id\":\"https:\/\/www.voyages-d-affaires.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.voyages-d-affaires.com\/jojoe-croissance-hypercampus-france#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.voyages-d-affaires.com\/jojoe-croissance-hypercampus-france#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2026\/05\/jo-joe-chessy.jpg\",\"datePublished\":\"2026-05-07T09:46:09+00:00\",\"author\":{\"@id\":\"https:\/\/www.voyages-d-affaires.com\/#\/schema\/person\/5c156f900a0e8a3db500e35c5be2647f\"},\"description\":\"En partenariat avec Aken Ecosyst\u00e8mes, la marque JO&JOE, du groupe Accor, va accro\u00eetre son offre en France en offrant une solution d'h\u00e9bergement au sein d'hypercampus.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.voyages-d-affaires.com\/jojoe-croissance-hypercampus-france#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.voyages-d-affaires.com\/jojoe-croissance-hypercampus-france\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.voyages-d-affaires.com\/jojoe-croissance-hypercampus-france#primaryimage\",\"url\":\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2026\/05\/jo-joe-chessy.jpg\",\"contentUrl\":\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2026\/05\/jo-joe-chessy.jpg\",\"width\":650,\"height\":426,\"caption\":\"Sur les dix projets annonc\u00e9s, notamment \u00e0 Bordeaux, Reims et Toulouse, le premier int\u00e9grant JO&amp;JOE appara\u00eetra \u00e0 Chessy-Val d'Europe en 2028.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.voyages-d-affaires.com\/jojoe-croissance-hypercampus-france#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/www.voyages-d-affaires.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"JO&amp;JOE : une croissance studieuse en France\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.voyages-d-affaires.com\/#website\",\"url\":\"https:\/\/www.voyages-d-affaires.com\/\",\"name\":\"Voyages d&#039;affaires\",\"description\":\"media fran\u00e7ais du Voyage d&#039;Affaires &amp; 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