{"id":39925,"date":"2015-01-29T18:12:52","date_gmt":"2015-01-29T17:12:52","guid":{"rendered":"https:\/\/www.voyages-d-affaires.com\/la-data-priorite-numero-1-en-2015-selon-cwt-20150129.html"},"modified":"2016-02-29T15:10:25","modified_gmt":"2016-02-29T14:10:25","slug":"data-the-number-1-priority-in-2015-according-to-cwt","status":"publish","type":"post","link":"https:\/\/www.voyages-d-affaires.com\/en\/data-the-number-1-priority-in-2015-according-to-cwt","title":{"rendered":"Data, CWT's number 1 priority for 2015"},"content":{"rendered":"<p>The CWT Travel Management Priorities report is based on a sample of 1,113 business travel and meetings professionals, representing 515 companies and institutions in 56 countries: a panorama which is representative, to say the least, and which aims to define as precisely as possible what Travel Management will be in 2015. At the end of the 19-page report, it emerges that the issues linked to the famous Big Data are still topical. In fact, they are extremely topical, as can be seen from the ranking of the trends having the greatest impact on corporate travel programmes: data security is in first place, according to 83% of respondents, ahead of the global economy (79%) and mobile technologies (75%). Big Data as such is then cited in fifth place (65%)... The Sharing Economy, which is attracting increased interest as shown by the <a href=\"https:\/\/www.voyages-d-affaires.com\/en\/livre-blanc-advito-leconomie-du-partage-a-lepreuve-du-business-travel-et-inversement-20150129.html\/\" target=\"_blank\" data-drupal=\"node\/10026\" data-wp=\"39911\">new Advito White Paper<\/a>is in 8th place in the Top 11...<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2015\/01\/cwt_prio_tab-2.jpg\" width=\"470\" height=\"343\"><\/p>\n<p style=\"text-align: center;\"><em><span style=\"font-size: x-small;\">DR CWT<\/span><\/em><\/p>\n<p>When it comes to priorities, Travel Managers are also paying particular attention to this essential Data. Exploiting data to build predictive analysis and for benchmarking purposes is ranked 1st by 63% of those surveyed, with the exploitation of Big Data in 4th place. It should also be noted that the use of mobile applications is closely monitored by 60% of Travel Managers (3rd), who hope to increase the efficiency of business travellers during their trips. Conversely, gamification (12th, 29%) and adapting to Generation Y (9th, 47%) - two trends regularly presented as the Travel Management of the future - are clearly struggling to establish themselves in the world of business travel.<\/p>\n<div id='gallery-1' class='gallery galleryid-39925 gallery-columns-3 gallery-size-thumbnail'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2015\/01\/cwt_prio_tab-2.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2015\/01\/cwt_prio_tab-2-150x150-derived.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Carlson Wagonlit Travel (CWT) has published its traditional annual \"CWT Travel Management Priorities\" report, aimed at identifying the major business travel trends for the next twelve months. The security of business travel data and its use for benchmarking purposes are the two key factors to watch out for in 2015, according to CWT.\u00a0<\/p>","protected":false},"author":1,"featured_media":39927,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[111,85],"tags":[],"type-darticle":[],"n_magazine":[],"class_list":["post-39925","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-travel-management","category-etudes-et-livresblancs","vapo-free"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.9 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>La Data, priorit\u00e9 num\u00e9ro 1 en 2015 selon CWT<\/title>\n<meta name=\"description\" content=\"Carlson Wagonlit Travel (CWT) publie son traditionnel rapport annuel \u00ab CWT Travel Management Priorities \u00bb, visant \u00e0 identifier les grandes tendances du voyage d\u2019affaires pour les douze prochains mois. La s\u00e9curit\u00e9 des donn\u00e9es li\u00e9es aux d\u00e9placements professionnels et leur exploitation \u00e0 des fins de benchmark s\u2019imposent comme les deux facteurs cl\u00e9s \u00e0 surveiller en 2015, selon la TMC.\u00a0\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.voyages-d-affaires.com\/en\/data-the-number-1-priority-in-2015-according-to-cwt\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La Data, priorit\u00e9 num\u00e9ro 1 en 2015 selon CWT\" \/>\n<meta property=\"og:description\" content=\"Carlson Wagonlit Travel (CWT) publie son traditionnel rapport annuel \u00ab CWT Travel Management Priorities \u00bb, visant \u00e0 identifier les grandes tendances du voyage d\u2019affaires pour les douze prochains mois. La s\u00e9curit\u00e9 des donn\u00e9es li\u00e9es aux d\u00e9placements professionnels et leur exploitation \u00e0 des fins de benchmark s\u2019imposent comme les deux facteurs cl\u00e9s \u00e0 surveiller en 2015, selon la TMC.\u00a0\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.voyages-d-affaires.com\/en\/data-the-number-1-priority-in-2015-according-to-cwt\" \/>\n<meta property=\"og:site_name\" content=\"Voyages d&#039;affaires\" \/>\n<meta property=\"article:published_time\" content=\"2015-01-29T17:12:52+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-02-29T14:10:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2015\/01\/cwt_priorities_couv-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"677\" \/>\n\t<meta property=\"og:image:height\" content=\"571\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"La R\u00e9daction\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"La R\u00e9daction\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.voyages-d-affaires.com\/en\/la-data-priorite-numero-1-en-2015-selon-cwt\",\"url\":\"https:\/\/www.voyages-d-affaires.com\/en\/la-data-priorite-numero-1-en-2015-selon-cwt\",\"name\":\"La Data, priorit\u00e9 num\u00e9ro 1 en 2015 selon CWT\",\"isPartOf\":{\"@id\":\"https:\/\/www.voyages-d-affaires.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.voyages-d-affaires.com\/en\/la-data-priorite-numero-1-en-2015-selon-cwt#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.voyages-d-affaires.com\/en\/la-data-priorite-numero-1-en-2015-selon-cwt#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2015\/01\/cwt_priorities_couv-2.jpg\",\"datePublished\":\"2015-01-29T17:12:52+00:00\",\"dateModified\":\"2016-02-29T14:10:25+00:00\",\"author\":{\"@id\":\"https:\/\/www.voyages-d-affaires.com\/#\/schema\/person\/8425ec1d37ab5f25f03c8e8897b93615\"},\"description\":\"Carlson Wagonlit Travel (CWT) publie son traditionnel rapport annuel \u00ab CWT Travel Management Priorities \u00bb, visant \u00e0 identifier les grandes tendances du voyage d\u2019affaires pour les douze prochains mois. 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