{"id":48887,"date":"2016-06-03T15:18:05","date_gmt":"2016-06-03T13:18:05","guid":{"rendered":"https:\/\/www.voyages-d-affaires.com\/?p=48887"},"modified":"2016-10-25T15:02:09","modified_gmt":"2016-10-25T13:02:09","slug":"polaris-sleeping-beauty-business-according-to-united","status":"publish","type":"post","link":"https:\/\/www.voyages-d-affaires.com\/en\/polaris-sleeping-beauty-business-according-to-united","title":{"rendered":"United Polaris: business class redesigned from Ahh to Zzz"},"content":{"rendered":"<p>\"\u00a0<em>A revolutionary business class (...), named after the North Star<\/em>\u00a0\", \"\u00a0<strong><em>the company's most important product innovation in over 10 years<\/em><\/strong>\u00a0\"When United unveiled its new Polaris range on 2 June, it didn't skimp on the superlatives. Which is logical, given that <strong>12,000 hours of research<\/strong> will have been necessary to develop this new business class, which will take to the skies on <strong>1st December<\/strong> next. Above all, United is clearly setting itself apart in the American market - and even beyond - with the introduction of a host of services all designed to improve the sleep of business travellers throughout their travel experience.<\/p>\n<figure id=\"attachment_48891\" aria-describedby=\"caption-attachment-48891\" style=\"width: 700px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2016\/06\/United-Polaris-Bed-mode-2016.jpg\" rel=\"attachment wp-att-48891\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-48891\" src=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2016\/06\/United-Polaris-Bed-mode-2016.jpg\" alt=\"Three players worked on the new headquarters: Acumen Design Associates, PriestmannGoode and Zodiac Seats United Kingdom.\" width=\"700\" height=\"394\" srcset=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2016\/06\/United-Polaris-Bed-mode-2016.jpg 700w, https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2016\/06\/United-Polaris-Bed-mode-2016-300x169-derived.jpg 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><figcaption id=\"caption-attachment-48891\" class=\"wp-caption-text\">The Polaris seat, reclining 180\u00b0, for a bed length of 1.98 m (DR)<\/figcaption><\/figure>\n<p>As you might expect, the seat in this new United Polaris Business Class has received special attention. The company describes it as a \"\u00a0<em>exclusive\u00a0<\/em>\"designed\u00a0<em>made to measure<\/em>\u00a0\"The project involved three players: Acumen Design Associates, PriestmannGoode and Zodiac Seats United Kingdom. The result: a seat <strong>180-degree tilt<\/strong>reaching <strong>1.98 m bed length<\/strong>and systematically guaranteeing <strong>corridor access<\/strong>. But United's thinking didn't stop at the Polaris seat alone: the company also turned to a top-of-the-range bedding specialist - Saks Fifth Avenue in this case - to design bedding that was also tailor-made, with duvets, blankets and two sizes of pillow that could be complemented by mattress cushions and even cooled gel pillows (<em>sic<\/em>), available on request. United goes even further, by including in its new amenity kits a soothing lavender mist to be sprayed on the pillow. Nothing is too good to look after the sleep of business travellers.<\/p>\n<figure id=\"attachment_48893\" aria-describedby=\"caption-attachment-48893\" style=\"width: 700px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2016\/06\/United-Polaris-Soho-House-2016.jpg\" rel=\"attachment wp-att-48893\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-48893\" src=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2016\/06\/United-Polaris-Soho-House-2016.jpg\" alt=\"From the seat to the amenity kit, from the bedding to the pillow: putting sleep first with the new Polaris class\" width=\"700\" height=\"394\" srcset=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2016\/06\/United-Polaris-Soho-House-2016.jpg 700w, https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2016\/06\/United-Polaris-Soho-House-2016-300x169-derived.jpg 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><figcaption id=\"caption-attachment-48893\" class=\"wp-caption-text\">From the seat to the amenity kit, from the bedding to the pillow: putting sleep first with the new Polaris class<\/figcaption><\/figure>\n<p>The new approach developed by United is not limited to the in-flight experience, as the airline is also unveiling a <strong>new salon concept<\/strong>These will include sleeping areas with beds, spa showers and hot meals. Chicago airport will be the first to benefit from these new facilities, which will also be available on 1 December. Los Angeles, San Francisco, Houston, New York\/Newark, Washington Dulles, Tokyo Narita, Hong Kong and London Heathrow are expected to follow suit over the next year, in what is already being billed as a \"new airport\".\u00a0<em>the only lounge of its kind made available to business class passengers by a North American airline<\/em>\u00a0\"according to United.<\/p>\n<p>\" <em>United Polaris is changing the face of international business travel with an exceptional level of relaxation and comfort throughout the journey.<\/em> \"says Oscar Munoz, CEO of United Airlines. \" <em>This completely redesigned experience illustrates the new spirit of United and the desire for innovation, enthusiasm and operational drive that motivate our company.<\/em> \"he adds. Finally, the slogan of this new business class perhaps best sums up the Polaris spirit: \"\u00a0<em>We present the new international business class experience, redesigned from Ahh to Zzz<\/em>\" ...<\/p>","protected":false},"excerpt":{"rendered":"<p>\"A revolutionary business class (...), named after the North Star\", \"the airline's most important product innovation in over 10 years\": when United unveiled its new Polaris offer on 2 June, it spared no expense in superlatives. Which is logical, given that it took 12,000 hours of research to develop [...]<\/p>","protected":false},"author":17,"featured_media":48889,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[59],"tags":[131],"type-darticle":[],"n_magazine":[],"class_list":["post-48887","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aerien","tag-compagnies-aeriennes","vapo-free"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.9 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>United Polaris\u00a0: la business class &quot;repens\u00e9e de Ahh \u00e0 Zzz&quot;<\/title>\n<meta name=\"description\" content=\"\u00ab\u00a0Une classe affaires r\u00e9volutionnaire (\u2026), nomm\u00e9e comme l\u2019\u00e9toile polaire\u00a0\u00bb, \u00ab\u00a0la plus importante innovation produit de la 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