{"id":58171,"date":"2017-02-24T16:19:31","date_gmt":"2017-02-24T15:19:31","guid":{"rendered":"https:\/\/www.voyages-d-affaires.com\/?p=58171"},"modified":"2017-02-24T16:20:51","modified_gmt":"2017-02-24T15:20:51","slug":"bb-hotels-revises-econochic-concept","status":"publish","type":"post","link":"https:\/\/www.voyages-d-affaires.com\/en\/bb-hotels-revises-econochic-concept","title":{"rendered":"B&amp;B Hotels revamps its Econochic concept"},"content":{"rendered":"<p>B&amp;B Hotels, the embodiment of <a href=\"https:\/\/www.voyages-d-affaires.com\/en\/hotels-economiques-budgets-etudies-chic-cosy-20160422.html\/\">new generation of establishments<\/a> super \u00e9conomiques, with its Econochic concept launched in 2006, is opening a new page in this history with an ambitious renovation plan, aimed at transforming 160 hotels, including more than 80 this year. The hotel chain and its partner Fonci\u00e8re des R\u00e9gions will be investing \u20ac100 million.<\/p>\n<figure id=\"attachment_58175\" aria-describedby=\"caption-attachment-58175\" style=\"width: 700px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2017\/02\/BBhotels-Malakoffweb.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-58175\" src=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2017\/02\/BBhotels-Malakoffweb.jpg\" alt=\"BBhotels-Malakoffweb\" width=\"700\" height=\"467\" srcset=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2017\/02\/BBhotels-Malakoffweb.jpg 700w, https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2017\/02\/BBhotels-Malakoffweb-300x200-derived.jpg 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><figcaption id=\"caption-attachment-58175\" class=\"wp-caption-text\">New room at B&amp;B Malakoff.<\/figcaption><\/figure>\n<p>Within the next three months, the first hotels to be renovated will feature a friendlier, cosier style. This programme includes more dynamic facades and a lobby designed as a garden lounge to create a warmer welcome. This lobby is more than just a place to pass through, and lends itself to multiple uses, such as work meetings between colleagues, or even events. This lobby also opens onto the breakfast room, with its lively, colourful atmosphere. The rooms follow the same trend, with decor that embodies the spirit of the destination.<br \/>\n\"The pioneering spirit of B&amp;B Hotels is once again at work in this vast renovation programme, which demonstrates the ability of our hotel chain to challenge itself for the benefit of its customers. The homogenisation of the network through this revisiting of the Econochic concept allows B&amp;B H\u00f4tels to mark the capacity for innovation for a range of hotels that has always been committed to offering the best value for money to its customers\", explains Vincent Quandalle, Managing Director of B&amp;B H\u00f4tels France.<br \/>\nThis development is in line with the brand's expansion ambitions, with 80 new outlets due to open by 2020, bringing the total number of outlets in France to 335 by that date, compared with 252 at present.<\/p>\n<figure id=\"attachment_58177\" aria-describedby=\"caption-attachment-58177\" style=\"width: 700px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2017\/02\/BBHotels-Paris-Porte-Italie-pdj-web.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-58177\" src=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2017\/02\/BBHotels-Paris-Porte-Italie-pdj-web.jpg\" alt=\"BBHotels-Paris-Porte-Italie-pdj-web\" width=\"700\" height=\"467\" srcset=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2017\/02\/BBHotels-Paris-Porte-Italie-pdj-web.jpg 700w, https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2017\/02\/BBHotels-Paris-Porte-Italie-pdj-web-300x200-derived.jpg 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><figcaption id=\"caption-attachment-58177\" class=\"wp-caption-text\">Breakfast rooms in very contemporary tones.<\/figcaption><\/figure>","protected":false},"excerpt":{"rendered":"<p>Last January, B&amp;B H\u00f4tels launched a plan to renovate 160 hotels in order to give a very contemporary feel to its budget and design hotel concept.<\/p>","protected":false},"author":19,"featured_media":58173,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[57],"tags":[1569,1639],"type-darticle":[],"n_magazine":[],"class_list":["post-58171","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hotellerie","tag-hotellerie-economique","tag-liefstyle","vapo-free"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.9 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>B&amp;B H\u00f4tels revoit son concept Econochic<\/title>\n<meta name=\"description\" content=\"B&amp;B H\u00f4tels a lanc\u00e9 en janvier dernier un plan de r\u00e9novation de 160 h\u00f4tels pour donner un ton tr\u00e8s actuel \u00e0 son concept h\u00f4telier \u00e0 la fois \u00e9conomique et design.\" \/>\n<meta name=\"robots\" content=\"index, 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