{"id":58731,"date":"2017-03-20T12:10:11","date_gmt":"2017-03-20T11:10:11","guid":{"rendered":"https:\/\/www.voyages-d-affaires.com\/?p=58731"},"modified":"2017-03-20T12:40:26","modified_gmt":"2017-03-20T11:40:26","slug":"level-low-cost-iag","status":"publish","type":"post","link":"https:\/\/www.voyages-d-affaires.com\/en\/level-low-cost-iag","title":{"rendered":"Level: IAG conquers the long-haul low-cost market"},"content":{"rendered":"

La vague du low-cost long-courrier est-elle en train de submerger le march\u00e9 europ\u00e9en\u00a0? La derni\u00e8re annonce strat\u00e9gique du groupe IAG pr\u00e9figure en tous cas une mont\u00e9e en puissance brutale du ph\u00e9nom\u00e8ne. La maison-m\u00e8re de British Airways, d\u2019Iberia et de Vueling a confirm\u00e9 le 17 mars le lancement de Level<\/strong>, un transporteur \u00e0 bas co\u00fbt bas\u00e9 \u00e0 Barcelone<\/strong>.<\/p>\n

Les premiers vols de Level auront lieu le 1er juin<\/strong>, en direction de Los Angeles<\/strong>. La cit\u00e9 des Anges sera desservie deux fois par semaine. Les op\u00e9rations vers San Francisco<\/strong><\/a> (Oakland) d\u00e9buteront d\u00e8s le lendemain. Suivront Punta Cana le 10 juin, puis Buenos Aires<\/strong><\/a> (17 juin).<\/p>\n

Les tarifs d\u00e9buteront quant \u00e0 eux \u00e0 99 euros<\/strong> l\u2019aller simple, auxquels s\u2019ajouteront les traditionnels \u00ab\u00a0extras\u00a0\u00bb sur lesquels repose ce mod\u00e8le low-cost\u00a0: le bagage en soute, les repas, le choix du si\u00e8ge et les vid\u00e9os seront factur\u00e9s en sus, tandis qu\u2019un bagage cabine est lui compris dans le prix du billet. L\u2019acc\u00e8s \u00e0 Internet<\/strong> est \u00e9galement au menu. Il sera factur\u00e9 8,99 euros.<\/p>\n

\"low-cost\"<\/a>
Le wi-fi compte parmi les nombreux services additionnels factur\u00e9s par la nouvelle compagnie<\/figcaption><\/figure>\n

Tout va tr\u00e8s vite donc, pour le nouvel acteur d\u2019un ciel europ\u00e9en en pleine mutation. Pour l\u2019anecdote, la nouvelle compagnie a m\u00eame d\u00e9j\u00e0 sa page Wikip\u00e9dia et un site Internet relativement exhaustif. Et l\u2019on conna\u00eet tout \u2013 ou presque \u2013 des moyen allou\u00e9s \u00e0 Level. La compagnie utilisera des Airbus A330<\/strong> neufs, dot\u00e9s de 293 places<\/strong> en class\u00e9 \u00e9conomique. Une classe premium<\/strong> est \u00e9galement pr\u00e9vue, avec 21 si\u00e8ges. Les \u00e9quipages seront issus dans un premier temps des effectifs Iberia, avant un plan de recrutement qui doit g\u00e9n\u00e9rer 250 emplois bas\u00e9 \u00e0 Barcelone.<\/p>\n

L\u2019a\u00e9roport catalan a donc \u00e9t\u00e9 choisi pour \u00eatre le point de d\u00e9part du nouveau transporteur, mais une expansion europ\u00e9enne figure d\u00e9j\u00e0 sur la feuille de route d\u00e9voil\u00e9e par IAG.<\/p>\n

\u00ab\u00a0LEVEL va devenir la cinqui\u00e8me compagnie a\u00e9rienne d\u2019IAG aux c\u00f4t\u00e9s d\u2019Aer Lingus, de British Airways<\/strong>, d\u2019Iberia<\/strong> et de Vueling<\/strong><\/em>\u00a0\u00bb rappelle Willie Walsh<\/strong>, patron du groupe a\u00e9rien. \u00ab\u00a0Elle va compl\u00e9ter notre portefeuille actuel et diversifier encore notre client\u00e8le. (\u2026) [Level] b\u00e9n\u00e9ficiera de la puissance conf\u00e9r\u00e9e par le soutien de l\u2019un des plus grands groupes a\u00e9riens au monde<\/em>\u00a0\u00bb, pr\u00e9vient-il.<\/p>\n","protected":false},"excerpt":{"rendered":"

The IAG group (British Airways, Vueling) is preparing to launch its own long-haul low-cost airline. Called Level, it will be based in Barcelona and will start flying to Los Angeles on 1 June.<\/p>","protected":false},"author":17,"featured_media":58733,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[59],"tags":[131,1027,1361,1631],"type-darticle":[52],"n_magazine":[],"class_list":["post-58731","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aerien","tag-compagnies-aeriennes","tag-barcelone","tag-low-cost","tag-iag","type-darticle-breve","vapo-free"],"acf":[],"yoast_head":"\nLevel : IAG \u00e0 la conqu\u00eate du low-cost long-courrier<\/title>\n<meta name=\"description\" content=\"Le groupe IAG (British Airways, Vueling) s\u2019appr\u00eate \u00e0 lancer \u00e0 son tour une compagnie low-cost long-courrier. 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