{"id":58965,"date":"2017-04-10T16:15:23","date_gmt":"2017-04-10T14:15:23","guid":{"rendered":"https:\/\/www.voyages-d-affaires.com\/?p=58965"},"modified":"2017-04-12T10:41:07","modified_gmt":"2017-04-12T08:41:07","slug":"imex-2017-frankfurt-mice-event","status":"publish","type":"post","link":"https:\/\/www.voyages-d-affaires.com\/en\/imex-2017-francfort-evenement-mice","title":{"rendered":"IMEX 2017: Frankfurt at the heart of the event"},"content":{"rendered":"<p>Le grand rendez-vous approche : le <strong>16\u00a0mai<\/strong> prochain d\u00e9butera l&rsquo;\u00e9dition 2017 du salon <strong>IMEX<\/strong>, l&rsquo;\u00e9v\u00e9nement de r\u00e9f\u00e9rence sur le march\u00e9 international du <strong>MICE<\/strong> (Meeting, Incentive, Convention, Events).\u00a0Au programme : trois jours de conf\u00e9rences, de n\u00e9gociations\u00a0et de rencontres entre fournisseurs et acheteurs, r\u00e9unis une nouvelle fois dans l&rsquo;\u00e9picentre \u00e9v\u00e9nementiel de <strong>Francfort<\/strong>, la <strong>Messe<\/strong>.<\/p>\n<p><iframe loading=\"lazy\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/LT3EF22B12w?feature=oembed\" frameborder=\"0\" allow=\"autoplay; encrypted-media\" allowfullscreen><\/iframe><\/p>\n<p>Et pour fid\u00e9liser d&rsquo;ann\u00e9es en ann\u00e9es ce visitorat exigeant, les organisateurs du salon\u00a0travaillent \u00e0 la fois sur la forme de l&rsquo;\u00e9v\u00e9nement et sur\u00a0son contenu. Leurs objectifs sont clairs :\u00a0coller aux nouvelles attentes du march\u00e9, r\u00e9pondre aux interrogations qui \u00e9mergent, d\u00e9finir des formats de rencontres toujours plus innovants.<\/p>\n<p>\u00ab <em>IMEX \u00e9volue en permanence, et cette ann\u00e9e ne fera pas exception<\/em> \u00bb, pr\u00e9vient d&rsquo;ailleurs Carina Bauer, Pdg de IMEX Group. \u00ab <em>En \u00e9cho aux retours de nos visiteurs et de nos exposants, et plus globalement aux changements \u00e0 l&rsquo;\u0153uvre dans notre secteur d&rsquo;activit\u00e9, nous proposons des id\u00e9es r\u00e9solument innovantes, des opportunit\u00e9s commerciales, des s\u00e9ances de formation et des programmes de networking. Le tout con\u00e7u pour aider les organisateurs d&rsquo;\u00e9v\u00e9nements et les autres visiteurs \u00e0 renforcer leur activit\u00e9, d\u00e9velopper leur connaissance du march\u00e9 et leurs comp\u00e9tences<\/em> \u00bb, souligne \u00e9galement Carina Bauer.<\/p>\n<figure id=\"attachment_59045\" aria-describedby=\"caption-attachment-59045\" style=\"width: 700px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2017\/03\/IMEX-Francfort-meet.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-59045\" src=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2017\/03\/IMEX-Francfort-meet.jpg\" alt=\"IMEX\" width=\"700\" height=\"466\" srcset=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2017\/03\/IMEX-Francfort-meet.jpg 700w, https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2017\/03\/IMEX-Francfort-meet-300x200-derived.jpg 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><figcaption id=\"caption-attachment-59045\" class=\"wp-caption-text\">IMEX innove pour r\u00e9pondre aux attentes des acheteurs et des fournisseurs<\/figcaption><\/figure>\n<p>Parmi ces nouvelles initiatives, une journ\u00e9e vient s&rsquo;ajouter en amont du calendrier traditionnel de l&rsquo;IMEX. Organis\u00e9 le 15 mai, cet \u00ab\u00a0<strong>EduMonday<\/strong>\u00a0\u00bb se destine \u00e0 former les participants en mati\u00e8re de design \u00e9v\u00e9nementiel et de\u00a0r\u00e9flexion strat\u00e9gique, tout en les familiarisant\u00a0avec les nouvelles tendances du secteur. Accessible gratuitement sur inscription, EduMonday entend\u00a0proposer une approche interactive, en se basant sur l&rsquo;expertise de diff\u00e9rents sp\u00e9cialistes.<\/p>\n<p>\u00ab <em>EduMonday est une opportunit\u00e9 pour les organisateurs [d&rsquo;\u00e9v\u00e9nements] comme pour les exposants de se plonger dans de nouvelles id\u00e9es, de nouvelles habitudes, de d\u00e9couvrir des approches diff\u00e9rentes<\/em> \u00bb, r\u00e9sume Carina Bauer. \u00ab <em>Ce jour pr\u00e9-IMEX fait partie int\u00e9grante de notre objectif : \u00e9duquer, innover, et aider nos clients \u00e0 cr\u00e9er des liens solides avec les bons interlocuteurs<\/em> \u00bb.<\/p>\n<p>Lors de l&rsquo;\u00e9dition 2016, pr\u00e8s de\u00a09000 participants avaient arpent\u00e9 les all\u00e9es de la <strong>Messe Frankfurt<\/strong>, dont\u00a0quelque <strong>4000 acheteurs<\/strong>. Nul doute que les organisateurs entendent aller encore plus loin cette ann\u00e9e, franchir un nouveau cap en r\u00e9unissant encore davantage\u00a0de d\u00e9cideurs du march\u00e9. Rendez-vous est pris pour cet IMEX 2017 : les inscriptions sont d\u00e9j\u00e0 accessibles en ligne.<\/p>\n<table>\n<tbody>\n<tr>\n<td>\n<h3>IMEX : les chiffres 2016<\/h3>\n<ul>\n<li>8932 visiteurs<\/li>\n<li>3500\u00a0exposants repr\u00e9sentant plus de 150 pays<\/li>\n<li>3977 acheteurs, en provenance de 84 pays<\/li>\n<li>4% d&rsquo;acheteurs fran\u00e7ais<\/li>\n<li>67 000 rendez-vous programm\u00e9s<\/li>\n<li>18 000 m\u00b2<\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_59091\" aria-describedby=\"caption-attachment-59091\" style=\"width: 700px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2017\/03\/IMEX-Francfort-2016-stats.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-59091\" src=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2017\/03\/IMEX-Francfort-2016-stats.jpg\" alt=\"IMEX\" width=\"700\" height=\"500\" srcset=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2017\/03\/IMEX-Francfort-2016-stats.jpg 700w, https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2017\/03\/IMEX-Francfort-2016-stats-300x214-derived.jpg 300w, https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2017\/03\/IMEX-Francfort-2016-stats-100x70-derived.jpg 100w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><figcaption id=\"caption-attachment-59091\" class=\"wp-caption-text\">L&rsquo;\u00e9dition 2016 du salon IMEX a r\u00e9uni pr\u00e8s de 9000 participants<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>IMEX, the annual meeting place for travel and MICE professionals, will be held in Frankfurt from 16 to 18 May. These three days of meetings will once again bring together buyers, suppliers and decision-makers from all over the world.<\/p>","protected":false},"author":55,"featured_media":58995,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[101],"tags":[1241,1321,1229],"type-darticle":[47],"n_magazine":[],"class_list":["post-58965","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-meetings-et-evenements","tag-evenements","tag-francfort","tag-mice","type-darticle-focus-partenaire","vapo-free"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.4 (Yoast SEO v28.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>IMEX 2017 : le grand rendez-vous du MICE en route vers Francfort<\/title>\n<meta name=\"description\" content=\"Le salon IMEX, rendez-vous annuel des professionnels du voyage 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