{"id":82803,"date":"2019-01-31T15:25:29","date_gmt":"2019-01-31T14:25:29","guid":{"rendered":"https:\/\/www.voyages-d-affaires.com\/?p=82803"},"modified":"2019-01-31T15:45:29","modified_gmt":"2019-01-31T14:45:29","slug":"air-france-hop-disparition","status":"publish","type":"post","link":"https:\/\/www.voyages-d-affaires.com\/en\/air-france-hop-disparition","title":{"rendered":"Air France: HOP! on the brink of extinction?"},"content":{"rendered":"<p><strong>Benjamin Smith<\/strong> is clearly not a fan of the Air France KLM group's brand portfolio, of which it has <a href=\"https:\/\/www.voyages-d-affaires.com\/en\/revolution-canadienne-air-france-klm-20180820.html\/\" target=\"_blank\" rel=\"noopener\">took the helm during the summer<\/a>. Less than a month after <a href=\"https:\/\/www.voyages-d-affaires.com\/en\/joon-fin-20190110.html\/\" target=\"_blank\" rel=\"noopener\">closed the short parenthesis <strong>Joon<\/strong><\/a> the boss of the Franco-Dutch group is considering taking on <strong>HOP!<\/strong>according to information published on <strong>30th January<\/strong> by La Tribune. Air France's regional subsidiary, created six years ago from the merger of Brit Air, R\u00e9gional and Airlinair, would have the same disadvantage as Joon: it would confuse foreign customers. Ben Smith intends to capitalise on the Air France brand image, and more generally on a certain prestige associated with 'French-style' service. It remains to be seen what will happen to the HOP! network, which has provided the airline with a solid share of business customers. Indeed, while the French sky is distinguished by its <a href=\"https:\/\/www.voyages-d-affaires.com\/en\/centralisation-aeroports-france-20190130.html\/\" target=\"_blank\" rel=\"noopener\">ultra-centralised model<\/a>HOP! operates many routes between regional airports.<\/p>\n<figure id=\"attachment_82813\" aria-describedby=\"caption-attachment-82813\" style=\"width: 700px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2019\/01\/hop-reseau.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"td-modal-image wp-image-82813 size-full\" src=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2019\/01\/hop-reseau.jpg\" alt=\"HOP\" width=\"700\" height=\"684\" srcset=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2019\/01\/hop-reseau.jpg 700w, https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2019\/01\/hop-reseau-300x293-derived.jpg 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><figcaption id=\"caption-attachment-82813\" class=\"wp-caption-text\">The density of the HOP! network, particularly on the domestic market, ensures a comfortable share of business customers.<\/figcaption><\/figure>\n<h3>Destinations on the HOP! network :<\/h3>\n<p><strong>In France :<\/strong><\/p>\n<ul>\n<li>Ajaccio<\/li>\n<li>Aurillac<\/li>\n<li>Bastia<\/li>\n<li>Biarritz<\/li>\n<li><a href=\"https:\/\/www.voyages-d-affaires.com\/en\/bordeaux-renaissance-grande-vitesse-20170703.html\/\" target=\"_blank\" rel=\"noopener\">Bordeaux<\/a><\/li>\n<li>Brest<\/li>\n<li>Brive<\/li>\n<li>Caen<\/li>\n<li>Calvi<\/li>\n<li>Castres<\/li>\n<li>Chamb\u00e9ry<\/li>\n<li>Clermont Ferrand<\/li>\n<li>Figari<\/li>\n<li>Grenoble<\/li>\n<li>La Rochelle<\/li>\n<li>Le Havre<\/li>\n<li>Lille<\/li>\n<li>Lorient<\/li>\n<li>Lyon<\/li>\n<li><a href=\"https:\/\/www.voyages-d-affaires.com\/en\/marseille-radieuse-mediterranee-20171018.html\/\" target=\"_blank\" rel=\"noopener\">Marseille<\/a><\/li>\n<li>Metz - Nancy<\/li>\n<li>Montpellier<\/li>\n<li>Mulhouse - Basel<\/li>\n<li><a href=\"https:\/\/www.voyages-d-affaires.com\/en\/nantes-voyage-affaires-20181219.html\/\" target=\"_blank\" rel=\"noopener\">Nantes<\/a><\/li>\n<li>Nice<\/li>\n<li>Paris CDG<\/li>\n<li>Paris Orly<\/li>\n<li>Pau<\/li>\n<li>Perpignan<\/li>\n<li>Poitiers<\/li>\n<li>Quimper<\/li>\n<li>Rennes<\/li>\n<li>Rouen<\/li>\n<li>Saint-Chamond<\/li>\n<li>Saint-Etienne<\/li>\n<li><a href=\"https:\/\/www.voyages-d-affaires.com\/en\/strasbourg-trait-dunion-europeen-20161221.html\/\" target=\"_blank\" rel=\"noopener\">Strasbourg<\/a><\/li>\n<li>Tarbes Lourdes<\/li>\n<li>Toulon<\/li>\n<li>Toulouse<\/li>\n<li>Vienna<\/li>\n<\/ul>\n<p><strong>In Europe :<\/strong><\/p>\n<ul>\n<li>Bologna<\/li>\n<li><a href=\"https:\/\/www.voyages-d-affaires.com\/en\/bruxelles-louverture-europeenne-2-20160129.html\/\" target=\"_blank\" rel=\"noopener\">Brussels<\/a><\/li>\n<li>Dusseldorf<\/li>\n<li><a href=\"https:\/\/www.voyages-d-affaires.com\/en\/geneve-luxe-calme-et-efficacite-20160107.html\/\" target=\"_blank\" rel=\"noopener\">Geneva<\/a><\/li>\n<li>Hamburg<\/li>\n<li><a href=\"https:\/\/www.voyages-d-affaires.com\/en\/milan-expo-universelle-2015-bis-non-repetita-20150629.html\/\" target=\"_blank\" rel=\"noopener\">Milan<\/a><\/li>\n<li>Nuremberg<\/li>\n<li>Prague<\/li>\n<li><a href=\"https:\/\/www.voyages-d-affaires.com\/en\/rome-eur-nuage-20180509.html\/\" target=\"_blank\" rel=\"noopener\">Rome<\/a><\/li>\n<li>Venice<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>Benjamin Smith, head of the Air France KLM group, is considering scrapping the HOP! brand, according to La Tribune. <\/p>","protected":false},"author":17,"featured_media":82807,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[59],"tags":[129,131],"type-darticle":[52],"n_magazine":[],"class_list":["post-82803","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aerien","tag-air-france","tag-compagnies-aeriennes","type-darticle-breve","vapo-free"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.9 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Air France : HOP! en voie de disparition ?<\/title>\n<meta name=\"description\" content=\"Benjamin Smith, \u00e0 la t\u00eate du groupe Air France KLM, envisagerait de supprimer la marque HOP!, selon des informations de La Tribune.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.voyages-d-affaires.com\/en\/air-france-hop-disparition\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Air France : HOP! en voie de disparition ?\" \/>\n<meta property=\"og:description\" content=\"Benjamin Smith, \u00e0 la t\u00eate du groupe Air France KLM, envisagerait de supprimer la marque HOP!, selon des informations de La Tribune.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.voyages-d-affaires.com\/en\/air-france-hop-disparition\" \/>\n<meta property=\"og:site_name\" content=\"Voyages d&#039;affaires\" \/>\n<meta property=\"article:published_time\" content=\"2019-01-31T14:25:29+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-01-31T14:45:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.voyages-d-affaires.com\/wp-content\/uploads\/2019\/01\/dr-hop-air-france.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"700\" \/>\n\t<meta property=\"og:image:height\" content=\"467\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Florian Guillemin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Florian Guillemin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.voyages-d-affaires.com\/air-france-hop-disparition\",\"url\":\"https:\/\/www.voyages-d-affaires.com\/air-france-hop-disparition\",\"name\":\"Air France : HOP! 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