With a street art signature, D*Face, adding a designer touch to all the rooms and public spaces, including large-scale sculptures and murals, two original works by Banksy, and a collaboration with the award-winning Digital Space studio, the Hoxton art'otel London does not lie about the promise made by the lifestyle brand. What's more, to round off its programme, the hotel also has a immersive art gallery 135 m² where Dean Stockton - aka D*Face, who began his career on the streets of East London - and other emerging artists will be exhibiting their work throughout the year.
Just opened, this new Art'otel raises its cogwheel silhouette - designed by architects Squire & Partners - in the lively Shoreditch district, close to Old Street tube station. Beyond its arty dimension, the establishment also sees itself as a the ideal venue for inspiring meetings. As part of the seventh art, the hotel has a luxurious, ultra-modern 60-seat auditorium for product launches and film screenings. But above all, a dozen flexible rooms that can be combined to accommodate up to 300 guests will be inaugurated during the summer almost at the very top of the hotel, at number 24.e floor.
Directly above these meeting spaces, a restaurant will also open later in the year, offering not only a quality menu but also a wide range of dishes. 360° view the capital from its outdoor terraces. From the summer onwards, the whole will be complemented by a final and 26e The art'otel London Hoxton will also have an indoor swimming pool and a sauna-hammam.
But before these business and relaxation areas are finally opened, the hotel already offers its guests a large café-lounge-cocktail bar, the Brush, on the ground and first floors, where they can enjoy a meal and a drink, particularly on the outdoor terrace in fine weather. And, as you might expect, the hotel also offers rooms, of which there are 357 roomsincluding 48 luxury suites. Including a signature suite in honour of the artist who played a key role in the hotel's design, the 196m² D*Face Masterpiece suite.
The lifestyle brand now has two outlets in the British capital following the opening in February 2023 of art'otel London Battersea Power Station. This spectacular building is part of a vast development project to revitalise an icon of the London skyline, a power station on the banks of the River Thames once immortalised by Pink Floyd on the cover of his album Animals.
The fruit of an association between the Radisson Group and one of its key partners in Europe, the PPHE Group, the art'otel brand will now be launched in the UK. pursue its development in Rome This year, the hotel will be housed in the former Londra & Cargill Hotel, which has been transformed into a 99-room lifestyle hotel. The signature design is by contemporary artist Pietro Ruffo.
