After making its French debut in Cannes at the end of last year, the IHG Staybridge Suites extended-stay brand will be stepping up its expansion in Europe over the coming years. Already deployed in the United Kingdom with a presence in London and in several major British cities Following in the footsteps of Birmingham, Brighton, Cardiff, Dundee, Liverpool and Newcastle, the hotel chain will be opening a new development in Belfast. Expected to open at the end of 2027, this top-of-the-range establishment is part of the Bedford Yard development, which revisits a former textile warehouse in the heart of the Northern Irish capital as an office building complemented by a 132-room aparthotel.
But while the brand has an urban residence in Cannes and another in The Hague - and soon in Malaga - the future of Staybridge Suites is also taking shape on the European continent. IHG has just announced two forthcoming openings in Antwerp, with a 99-room aparthotel close to the station and the diamond district planned for 2026, and in Budapest. Located in the 13th district, near Margaret Island, the Staybridge Suites Budapest - Parkside will be part of a mixed-use complex within the the Hungarian capital's business corridorVaci Road, a five-kilometre stretch of road lined with numerous company headquarters. A new 152-room drop-off point is expected in 2027 for business travellers heading to Budapest for extended periods.
" These three latest signings show the great appetite for our suite offer throughout Europe, as we respond to a growing demand for travel that combines business and leisure, or for customers staying several nights looking for a solution that combines productivity and relaxation." said Willemijn Geels, Vice President, European Development, IHG Hotels & Resorts. While Staybridge Suites has only had 10 aparthotels in Europe to date, the brand is now preparing to expand into Europe. double in size in just a few years. This growth is not confined to Europe alone, as in addition to the 324 hotels currently in operation, a further 171 Staybridge Suites are due to open over the next three to five years.
