The Japanese airline giant All Nippon Airways (ANA) continues to focus on innovation and premium comfort for its high-contribution passengers. To coincide with the 55th Paris Air Show Bourgetthe company has unveiled "THE Room FX", its brand new Business Class seat. The seat is designed specifically for the Boeing 787-9. This seat marks a new stage in ANA's premium strategy.
Designed in collaboration with French manufacturer Safran Seats and British design firm Acumen, "THE Room FX" is directly inspired by "THE Room" seat, which will be launched in 2019 on Boeing...
The Japanese airline giant All Nippon Airways (ANA) continues to focus on innovation and premium comfort for its high-contribution passengers. To coincide with the 55th Paris Air Show Bourgetthe company has unveiled "THE Room FX", its brand new Business Class seat. The seat is designed specifically for the Boeing 787-9. This seat marks a new stage in ANA's premium strategy.
Designed in collaboration with French manufacturer Safran Seats and British design firm Acumen, "THE Room FX" is directly inspired by "THE Room" seat, which will be launched in 2019 on the airline's Boeing 777-300ERs. It takes up its spirit - sober, elegant design, sliding door, exceptional comfort. However, it has been adapted to the dimensions of the 787-9.
The idea of a sofa, rather than a sleeper seat
"FX" means "Future ExperienceA new travel experience based on flexibility, ergonomics and technology. The seat offers several reclining modes, including a new 'sofa' position in Business Class, with adjustable leg rests to transform the space into a bed. Each passenger benefits from a large side console for storage, optimised sleeping space and a sliding door for privacy. An intimacy akin to what it feels like to curl up on a sofa..
In addition, ANA is offering a number of technological improvements, including an entertainment screen 1.4 times larger than current models on the 787-9, USB-C ports, wireless charging and a Bluetooth connection. The seats are arranged in alternating directions: some in the direction of travel, others in the opposite direction. This configuration saves space on board.
The Room FX seat will be gradually introduced from 2026 on ANA's main long-haul international routes. operated by Boeing 787-9. It will complement the existing "THE Room" seats on the 777-300ER, offering continuity of comfort and top-of-the-range service on a large part of the airline's international network.
For Tomoji Ishii, Executive Vice President, Customer Experience at ANA, " this new seat reflects our constant desire to exceed the expectations of passengers and customers alike. to shape the future of business class travel ".
