British Airways is looking to the years ahead with great ambition: this is the message sent out by Alex Cruzthe company's Chief Executive Officer, on the occasion of the World Travel Market which ends on 8 November. Alex Cruz outlined a five-year plan which will see British Airways invest £4.5 billion (5.1 billion euros). No less than 72 new aircraft will join the British carrier's fleet, including four new aircraft types: A350, A320 Neo, A321 Neo and Boeing 787-10. In addition, 128 aircraft will be fitted with new interiors.
Every passenger counts
The investment plan will focus in particular on technology and the connectivity for socket outlets will be installed on every seat in all cabins, while a fast wifi system will be installed in all cabins. all cabinsand on all flight formats: short, medium and long-haul. " Every passenger counts, whether on short, medium or long-haul routes, in economy or business class. "explains Alex Cruz, CEO of British Airways. " So we need to offer a range of services that meets everyone's needs "he adds.
