Incentive: Paris and London join forces

An agreement between the Paris and London tourist offices aims to offer two-in-one incentive experiences, targeting the North American market in particular.
Paris London
Paris and London have signed an agreement to exploit their synergies through two-in-one incentive packages

Over and above the competition between two of the world's most visited destinations, and despite all the uncertainties surrounding the Brexit, Paris and London have decided to make common cause. The two tourist offices have recently signed an agreement enabling them to offer " two-in-one incentive trips" targeting North American buyers in particular. All backed by an agreement with Eurostar - which has also launched its own MICE offering a few months earlierThe new partnership will bring the two destinations closer together.

"Paris and London make an ideal two-in-one destination for organising a conference or incentive trip."underlines Corinne MenegauxGeneral Manager of the Paris Convention and Visitors Bureau, while her London counterpart Joshua NovickDirector of Business Tourism at the London Convention Bureau, talks about an offer that is unique on the market.with so many hotels, cultural attractions, parks, restaurants and experiences to choose from."

These include new play areas such as Illucity in Paris, the first virtual reality adventure park stadium in Europe, or the brand new Tottenham HotspurThere are wellness itineraries such as a run through Regent's Park in the company of an Olympic athlete; more cultural activities such as an exclusive visit with an authentic beefeater to the Tower of London or timeless activities such as a VIP shopping experience on Avenue Montaigne or a twilight cruise on the Seine.

Paris-London: key figures

  • More than 3,600 hotels
  • More than 2,000 locations
  • 9 international airports
  • Up to 16 daily Eurostar connections between the two cities
  • 192 Michelin-starred restaurants
  • 325 museums
  • 62,753 restaurants
  • 506 concert halls
  • 5 UNESCO World Heritage sites
  • 635 parks and gardens