A new Grand Mercure in Bangkok and the beginnings of theHandwritten Collection The Far East remains fertile ground for the major hotel groups, from Accor's expansion into Thailand to Radisson's arrival of new brands in South-East Asia. " From mid-range to luxury to lifestyle, Asia offers tremendous opportunitiessaid Elie Younes, Global Development Director of Radisson Hotel Group. Based on our recent success in signings and openings, over 150 hotels have been added in the APAC region, and we look forward to continuing our exponential growth across the region." .
Among its current projects, the Group will unveil the following next year A first address for the Radisson Collection luxury brand with a resort along Talpe beach in Galle, Sri Lanka. A country where the group is establishing itself as one of the leaders with the addition of three hotels this year alone and another to come in 2025 in the heart of Colombo, the Radisson Blu Hotel, Galadari, a top-of-the-range hotel with 376 keys.
But the Radisson Collection also has another Asian destination in its sights with the announced takeover of a resort in the Philippines, the Fridays Boracay. It is in this same country that another Radisson brand is preparing to discover Asia: the Radisson RED lifestyle brandwhich next year will open a 144-room hotel in the Astra Centre business and residential complex in Cebu. These two projects will contribute to the group's growth in the Philippines, a market in which Radisson plans to have 20 hotels by 2028, thanks in particular to a recent partnership signed with one of the local players in the hotel and MICE sector, SM Hotels & Convention Corp.
However, the breakthrough of the Radisson RED lifestyle brand in Asia will not be confined to the Philippines, as another hotel is expected to open soon in Danang, Vietnam, a country where Radisson has a strong presence. rapidly increase the number of hotels from 4 to 12These include the planned opening of two Radisson Blu resorts in Hoi An and Mui Ne. At the same time, Thailand remains a key market for the Radisson group, with several openings planned next year in Bangkok and Phuket under the Park Inn by Radisson, Radisson and Radisson RED brands.
Like Radisson, Accor is multiplying its projects in Asia
Thailand is obviously one of Accor's flagship markets in the region, and the group recently welcomed the arrival of its new Handwritten Collection brand in Phuket, with the Andaman Beach Hotel resort, or, in a more business style, the signing of a new hotel in Bangkok, the Grand Mercure Sukhumvit 68, with five meeting rooms, two restaurants and a swimming pool.
More generally, the French group expects A record year in terms of signatures in Asia for its premium, mid-range and economy brands in Asia, with around sixty new projects due to be finalised by the end of 2023. " By continuing on this path, Accor is undeniably at the forefront of shaping the future of the hotel industry throughout the Asian region." says Garth Simmons, Managing Director of Accor's Premium, Midscale and Economy division in Asia.
In addition to ongoing projects, the Group continues to offer new hotels to business travellersIn recent weeks, the mid-range brand has also added an address in Singapore, the Novotel Singapore on Kitchener, a 543-room property in the heart of Little India. In recent weeks, the mid-range brand has also added an address in Singapore, the Novotel Singapore on Kitchener, a 543-room establishment in the heart of the Little India district.
From Little India to the real India, Novotel is drawing a line with the opening at the same time of a new hotel for business travellers, the Novotel Jaipur Convention Centre. This is the brand's 24th presence in the country, with a 226-room establishment linked to the Jaipur Exhibition & Convention Centre, one of South Asia's leading exhibition and conference venues with its two halls totalling 20,000 m². Connected to both Hall 1 and the hotel, the conference centre has 13 meeting rooms and a VIP lounge, a large ballroom and an auditorium, complemented by the hotel's lawns for outdoor events.
Alongside this recent inauguration, Accor plans to other projects in India with two projects signed in Amritsar: the Grand Mercure Amritsar Airport Road and the Pullman Amritsar, due to open in 2027, by which time this 200-room hotel with a banqueting hall of over 1,200 m² will have been completed. As for the Mercure brand, it will shortly be unveiling a new example of its Mövenpick Living long-stay hotel in Vietnam, in the heart of Hanoi's new central business district.
