In an article published on Medium on 23 October, Peter Ondruskathe co-founder and CEO of Blue Vision Labsannounced buyback of this British start-up by Lyft. Augmented reality specialistthe company will integrate the Level 5 division of Lyft, in charge of developing autonomous vehicles.
Last March, Blue Vision Labs launched the Blue Vision Labs AR clouda technology that facilitates the creation of augmented reality applications. For example, it allows passengers to see the position of their VTC and its driver in augmented reality on their smartphone screen. According to Peter Ondruska, this technology is powered by " from 3D maps precise to the centimetre, covering entire towns and built by fleets of vehicles equipped with mobile phones ". Cars equipped with this technology know where they are, what's around them and how to react. By acquiring Blue Vision Labs, Lyft will be able to use the services already offered by the start-up on a much larger scale and accelerate its research in the field of "intelligent driving". autonomous vehicle.
