The CWT Travel Management Priorities report is based on a sample of 1,113 business travel and meetings professionals, representing 515 companies and institutions in 56 countries: a panorama which is representative, to say the least, and which aims to define as precisely as possible what Travel Management will be in 2015. At the end of the 19-page report, it emerges that the issues linked to the famous Big Data are still topical. In fact, they are extremely topical, as can be seen from the ranking of the trends having the greatest impact on corporate travel programmes: data security is in first place, according to 83% of respondents, ahead of the global economy (79%) and mobile technologies (75%). Big Data as such is then cited in fifth place (65%)... The Sharing Economy, which is attracting increased interest as shown by the new Advito White Paperis in 8th place in the Top 11...
DR CWT
When it comes to priorities, Travel Managers are also paying particular attention to this essential Data. Exploiting data to build predictive analysis and for benchmarking purposes is ranked 1st by 63% of those surveyed, with the exploitation of Big Data in 4th place. It should also be noted that the use of mobile applications is closely monitored by 60% of Travel Managers (3rd), who hope to increase the efficiency of business travellers during their trips. Conversely, gamification (12th, 29%) and adapting to Generation Y (9th, 47%) - two trends regularly presented as the Travel Management of the future - are clearly struggling to establish themselves in the world of business travel.
