The launch of celebrations for 25th anniversary of Star Alliance will mean a series of innovations for passengers. One of the most important of these is the launch of a future co-branded credit card. She should therefore include all the airlines in the group.
However, few details have been revealed about the future map. It is due to be launched at the end of this year in an as yet unspecified test "regional market".. The points earned on this card will be convertible to a Star Alliance member airline frequent flyer programme. The programme will be chosen by the holder...
The launch of celebrations for 25th anniversary of Star Alliance will mean a series of innovations for passengers. One of the most important of these is the launch of a future co-branded credit card. She should therefore include all the airlines in the group.
However, few details have been revealed about the future map. It is due to be launched at the end of this year in an as yet unspecified test "regional market".. The points earned on this card will be convertible to a Star Alliance member airline frequent flyer programme. The programme will be chosen by the cardholder.
Other points on which the alliance is working include a new partnership model to cement the network's leadership. Star should adopt a sustainability declaration with its member carriers. They will commit to achieving the industry's objective of zero net carbon emissions and the consequent joint efforts to decarbonise.
Together. Better. Connected
The Star Alliance biometric servicelaunched in 2020, is now available in four major airports - Paris, London, Paris and London. Frankfurt, Munich, Vienna and Hamburg since April 2022. Other stopovers are planned.
The expansion of the digital connection service will strengthening Star Alliance connection centres. This will make it easier to connect passengers at major airports with the airlines that serve them. This service is currently available at London Heathrow and will soon be extended to another major European hub.
Finally, Star Alliance and its member carriers will be launching a new marketing campaign. And because it's impossible to celebrate an anniversary without unveiling a new slogan, Star Alliance has unveiled its own. From now on, Star Alliance will be accompanied by the slogan "Together. Better. Connected."
The new brand slogan reflects the intention to foster better human connections through the Star Alliance global network and seamless digital connectivity.
