Virgin Hotels, the luxury lifestyle brand of the group founded by Richard Branson, is to take its first steps outside the United States in Edinburgh. Expected in 2020, just off the Royal Mile, in the heart of the UNESCO-listed Old Town, the 225-room and suite hotel will be housed in the India Buildings buildingThe Virgin Hotel is a group of buildings constructed in 1864 by architect David Cousins in the Scottish baronial style. The architecture of the site will be respected, while bringing the brand's own sophistication, notably in the bars and restaurants, including the Commons Club, the emblematic Virgin Hotels lifestyle venue. Numerous meeting spaces are also planned.
The choice of Edinburgh for this first international opening is not insignificant.Scotland has always held a special place in my heartexplains Richard Branson. My grandparents came from Edinburgh and my wife Joan is also Scottish.." This opening should lead to others in the UK and Europe. In parallel, Virgin Hotels, which was launched in 2015 in Chicago, is also accelerating its growth across the Atlantic where a number of establishments are in the pipeline, in New Orleans, Nashville, Palm Springs and Milpitas, in Silicon Valley, as well as in Dallas, Washington and New York.
