Booking.com study: business travel as a recruitment argument

A study carried out by Booking.com Business in 24 countries confirms the importance of business travel in the career choices of younger employees.
Booking.com
Booking.com Business surveyed 17,000 employees in 24 countries

Salary is not everything when it comes to recruiting new talent: generation Y places a great deal of importance on their professional mobility. At least, this is what emerges from a study published on 13 November by Booking.com Business. The business arm of the hotel booking giant surveyed more than 17,000 professionals in 24 countriesThey work in around twenty different sectors. According to the study, almost one in two young employees (46 %) is a member of Generation Y ". would make every effort to get a job with more travel opportunities ". 37 % of those surveyed even chose their current job for this reason, according to Booking.com Business.

According to the same survey, 38 % of those questioned said they would apply more actively for a new job if it meant more frequent business travel. This figure rises to 48 % among architects and designers and 43 % among management consultants.

" Being able to travel because of your job is an undeniable asset for many people, and even more so for generation Y. "says Ripsy Bandourian, Senior Director of Product Development for Booking.com Business. " Business travellers want to make the most of their time on site, both professionally and personally. At Booking.com Business, we know that workers' motivations and preferences in terms of accommodation and travel habits can be very different from one profession to another. That's why we offer them a very wide choice of unique establishments "says Ripsy Bandourian.

Booking.com Business study confirms part of the findings of a survey published at the beginning of October by American Express. In a survey carried out with YouGov, we learned that 76% of business travellers took pride in their journeys. An equivalent proportion (72%) of French professionals consider the opportunity to travel regularly for work as a criterion for joining a company.

Bleisure: what are the realities?

The Booking.com Business study also takes stock of the following practices bleisure This is logical, given the positioning of the booking platform as a link between the leisure and business worlds. Based on the - arguable - observation that " there is unanimous support for the concept of bleisure", Booking points to "differences depending on the sector of activity ". 69 % of professionals would therefore extend their stay by a few hours or days to enjoy the city, and 73 % block out free time for leisure activities during their business trips. Most of the time, professionals extend their stay by another 24 hours (41%), while 29 % spend between 2 and 3 days longer and 24 % only a few hours.

Among the professions most likely to practise bleisure, Booking.com mentions professionals in the building and civil engineering (26 %), media and communication (26 %), charities and NGOs (25 %) and law (25 %) sectors. The study states: " people working for the social services (22 %), the armed forces (22 %) and in the agricultural sector (21 %) prefer to sleep or rest in their free time ".

 

 

Booking.com
Booking.com study deciphers bleisure