London tops the list of meeting destinations according to CWT

CWT Meetings & Events has just unveiled its ranking of the destinations expected to be the most visited by the meetings and events sector in the EMEA market in 2020. The top 10 are dominated by London, Frankfurt and Paris.
St Pancras
London St Pancras station

In the midst of the pre-Brexit political imbroglio, London still retains its power to attract customers in the business meetings and events. On the contrary, the destination is even benefiting from the first collateral effects of the announced divorce between the United Kingdom and the European Union. This is the main conclusion to be drawn from the new study published on 4 September by CWT's events division. " London and the UK continue to be priorities for meetings and events "Ian Cummings, Vice President of CWT Meetings & Events in EMEA, said: "CWT Meetings & Events is a major player in the EMEA region. L'uncertainty on the Brexit - and the devaluation the resulting fall in the value of sterling - have made the United Kingdom an even more attractive destination. ". Last March, the Cities & Trends 2018 published by BCD Travel also beat London, this time in the category of most popular business destinations for individual business travellers.

As for Parisyet sacred world capital of international congresses by the latest list of winners CICAThe French capital comes third in the CWT M&E rankings, behind Frankfurt. Nevertheless, this result is a clear improvement on last year's ninth-place ranking. And the partnership between Paris and London signed earlier this year all the more promising.

2019 rankings Destination 2018 rankings
1 London 1
2 Frankfurt 10
3 Paris 9
4 Berlin 4
5 Barcelona 3
6 Milan
7 Cologne 8
8 Stockholm 7
9 Amsterdam
10 Vienna 6

 

This study published by the business travel agency also invites professionals to keep an eye on the market's up-and-coming destinations, including Porto and Seville, Rome but also Nice. CWT Meetings & Events believe that low prices and the development of the hotel sector could help to bring these secondary destinations to the fore.