Bulgari, Rocco Forte: two new luxury hotels in Italy

Bulgari Hotel in Rome, Rocco Forte in Milan: these two luxury brands will soon be unveiling sophisticated new creations in Italy.
Bulgari-Rome
The future Bulgari Hotel Rome.

" The most luxurious hotel ever built in Rome ". Jean-Christophe Babin, CEO of Bulgari, was full of praise when he presented the project for the jeweller's future establishment, which is expected to open in the Paris suburbs. Italian capital in 2022. Located opposite the Mausoleum of Augustus and not far from both the Spanish Steps and the banks of the Tiber, the Bulgari Hotel Rome will be housed in a modernist building dating from the late 1930s and designed by the architect Vittorio Ballio Morpurgo.

Covered with a huge mosaic by the artist Ferrucio Ferrazzi on the myth of the origins of the Eternal City, the site lends itself to a contemporary reinterpretation - but with a link to imperial Rome - entrusted to the brand's resident designers, architects Antonio Citterio and Patricia Viel. Around a hundred rooms are expected, in addition to a restaurant by Michelin-starred chef Niko Romito and a rooftop bar.

Appeared at Milanthe luxury brandwhich is part of the Marriott universe, is continuing its expansion and next year in Moscow and Paris, with a new hotel in the Golden Triangle, almost opposite the Four Seasons George V.

For its part, another luxury brand, Rocco Forte Hotelswill also be strengthening its offer in Italy, following the opening last year of the Hotel de la Ville and the Rocco Forte House in Rome. Its eighth transalpine establishment has been announced at Milan in 2023. " One of the world's most dynamic and design-led destinations, a creative and vibrant citysaid Sir Rocco Forte, founder and Chairman of Rocco Forte Hotels. We are delighted to be investing in this extraordinary city and to bring our philosophy of luxury and quality to it. "

To establish itself in Italy's business capital, the brand created by Rocco Forte and his sister Olga Polizzi - the group's resident designer - has found an address in line with its sophisticated offeringon via della Spiga, with the takeover of a former Baglioni establishment. Before joining Rocco Forte Hotels, the property will undergo a complete renovation by interior designers Paolo Moschino and Philip Vergeylen, together with Olga Polizzi.

When it opens in 2023, The Carlton Milan will have around 70 rooms and suites, a restaurant and lounge bar, a wellness centre, a spa, plus a rooftop bar offering 360-degree views of the city. The ground floor will house the historic Milanese restaurant "Il Baretto" and the designer boutiques. Among other developments, Rocco Forte is expecting another hotel in Italy, the Villa Igiea, to open in Palermo in 2021, as well as a property in Shanghai, the Westbund Hotel, also expected next year.