Goal achieved. On the occasion of the tenth anniversary of the Moxy brand, launched in 2014 at Milan Malpensa airport, Marriott announced its intention to reach the milestone of 100 establishments in the EMEA region by the end of 2025. This has now been achieved with the opening of a hotel at Belfast. " A major step "Neal Jones, Director of Operations for Marriott International's Premium & Select brands in Europe and Africa: " The brand has established itself as a leader in the upper mid-range lifestyle segment in the country, with 100 hotels now in operation in 18 destinations, representing 60 % of its global portfolio. "
Located in the heart of Northern Ireland's capital, just a stone's throw from Belfast City Hall and the many bars and restaurants of the Cathedral Quarter, the establishment offers the fundamentals of the brand with industrial design and friendly, lively public spaces. All of this is complemented by a takeaway concept and, along with its bar, large convivial tables for working or relaxing.
This milestone follows openings in Spain, in Barcelona, and near the airport of Luxembourgmarking the entry of the Marriott brand into these two countriesas well as new hotels in IstanbulThis brings the total number of Moxy stores in France to 12.
The brand will continue to expand this year not far from Belfast, on the other side of the border, with a hotel at Dublinin the Docklands district. This will be its second establishment in the country, following the one opened in Cork. Still in the British Isles, the chain will also have a new hotel in London, the Moxy London Piccadilly Circus. Other openings scheduled for the end of 2025 include the Moxy Alfragide Lisbon and the Moxy Hamburg - Finkenwerder. France will also see the arrival of a new establishment, the Moxy Paris La Villette.
