Louvre Hotels enters the long-stay market with Tulip Residences

Louvre Hotels is extending its long-stay offer with the Tulip Residences brand of apart hotels. After Joinville-le-Pont in March, around thirty establishments are expected in Europe over the next five years.
tulip-residences-joinville
Future Tulip Residences, Joinville-le-Pont.

If you had to find a beneficiary of the current crisis within an otherwise devastated tourism sector, the hotels of long stays would undoubtedly be this one. With a higher occupancy rate than the traditional hotel sector, this segment has proved its worth. resilienceIts kitchen-equipped flats are better suited to periods of confinement and restaurant closures. Whether it's Accor, Radisson or MarriottThe groups are making no secret of their ambitions in this niche. In this context, Louvre Hotels has just joined them with the launch of a brand of apart hotels, Tulip Residences, whose first 'laboratory' facility will open in Joinville-le-Pont at the end of March.

Positioned in the mid-range - a four-star "Collection" range is also expected, this lifestyle brand will offer business and leisure travellers a hybrid experience based on the themes of co-living, coworking and well-being. In addition to studio and two-bedroom flats with top-of-the-range bedding, fully-equipped kitchenette and large-format HD TV screen, the brand intends to stand out for its communal spaces designed in partnership with Tremend Design and architect Magdalena Federowicz Boule.

The residential lobbies will welcome coworking spacesThere will also be a Tulip Café where you can grab a bite to eat with local and organic produce, 7 days a week from 6.30am to 11pm. a yoga room and a Vital Dome infratherapy device for preventive stress treatment, toxin elimination and relaxation.

" Tulip Residences is the perfect answer to the needs of travellers looking for long stays in establishments offering the comfort of a hotel and stimulating functional common areasboth professionally and personally "commented Cyril Vaussard, Managing Director of the new brand.

After Joinville-le-Pont at the end of March with a residence of 100 flats, Tulip Residences will appear in the heart of Warsaw in Poland this summer. Louvre Hotels aims to open around thirty establishments in Europe in the next five years, mainly in city centres and around major transport hubs. But this subsidiary of hotel giant Jin Jiang also intends to adapt this concept in China, with the opening of a pilot hotel scheduled for the end of the year. Around twenty developments are expected to be signed up in China's biggest cities by 2022.