Accor

Since 2015, the Accor group has conquered the Swiss market by taking over two of the most emblematic brands in the Swiss hotel industry. The acquisition of Raffles in 2016 brought the Swissôtel brand to Accor. In 2018, the group also completed the acquisition of Mövenpick Hotels & Resorts. In Switzerland, the chain boasts a portfolio of...

From Australia, the Tribe wave has been sweeping across the European market. Starting in Paris, where Accor inaugurated its first European representative in October 2020. The lifestyle brand is now heading east, and will make its debut in Hungary in 2023. The French hotel operator has opted for a strategic location on Rue Kertész,...

Accor intends to transform Novotel from a standardised brand into a leader in the mid-range hotel sector. To breathe new life into its long-established brand, the French group has invited teams of designers from around the world to design its future. It's an idea that Accor had already put into practice a few years ago...

Already well established in Eastern Europe, Accor has a number of projects underway in the region. Recently, in Poland, the Wiazowna Brant hotel joined the Mercure family, a brand which already has around twenty hotels in the country. Situated near Warsaw, in the natural setting of the Masovian Landscape Park, this complex opened its doors...

The Mondrian brand is preparing to make its return to London this July. After briefly presiding over the destiny of Sea Containers, a trendy hotel on the banks of the Thames, the lifestyle brand belonging to the Accor group - since its takeover of the American group sbe - is moving into a lively, creative district that reflects its image:...

With the recent unveiling of Radisson Individuals and WorldHotels Crafted Collection, the hotel industry has two new examples of a trend that is now well established: 'light' brands. Most often christened 'collections' by hotel groups, these brands are both flexible enough to accommodate independent hotels keen to retain their own identity, and...

Of course, the impact of the pandemic is weighing on the results of hotel groups, which are all expected to fall in the first quarter of 2021. However, with a gradual improvement in demand in certain markets, notably the United States, China and Dubai, the horizon seems to be slowly clearing. Christopher Nassetta, Hilton's CEO, said that he was...

How have your West African hotels coped with the Covid 19 crisis? Daniel Karbownik - From April 2020, we were initially affected because the European, American and Asian outbound markets were closing. A lot of hotels were closed and there was absolutely no traffic. But from July onwards, we...

While almost all of the 35 Qantas lounges are already open for domestic flights, the airline's international lounges are also starting to reopen. For the time being, however, this reopening will only benefit travellers covered by the trans-Tasman travel bubble introduced a few days earlier. And it is limited to...

Initially scheduled for May, we will have to wait a few more weeks to see Mama Shelter take its first steps in Italy. The lifestyle chain, part of the Accor group, has just announced that Mama Roma will open its doors in July. The new Roman address is expected to be located in the Prati district, on the...

The greet brand, launched by Accor in 2019 in Beaune, is gradually rolling out its offer in France, particularly near major business hubs. This low-cost brand already has a hotel near St Charles station in Marseille and another near Marseille Provence airport. The brand is also present near...

Already one of the best represented groups in Australia, Accor is set to expand its offering in Melbourne with, among other things, a Mövenpick due to open in May. The brand's second Australian establishment after the one in Hobart, this future top-of-the-range hotel is located at the junction of two of the main thoroughfares in the capital of...

Like other hoteliers, the Radisson group has announced its desire to increase the proportion of its offer aimed at long stays, particularly in Western Europe. This ambition is reflected in the opening of its first top-of-the-range aparthotel in Amsterdam. Located not far from the Amsterdam forest, but above all from the...

The banks of the River Tyne are abuzz with activity: soon Quayside, the area straddling Newcastle and Gateshead, is set to become a leading business hub in the North of England, thanks in particular to a brand new conference centre. And the Accor Group will be making its contribution to the "Newcastle...

MKG Consulting has just published its ranking of the world's top 10 hotel groups, still largely dominated by Marriott International, which has passed the 1.4 million rooms mark. Despite the difficulties encountered by all the hotel groups last year, this top 10 ranking continues to show strong growth momentum, with the number of rooms...

At the end of last year, Accor launched the Apartments & Villas website, dedicated to long-stay hotels. What was the aim? Yassine Hachem - Our main aim with this site was to simplify access to our long-stay accommodation offer, which was already available on the All.Accor.com site, but which we had not yet...

Expedia and Accor are joining forces to expand the UNESCO Commitment to Sustainable Tourism. This initiative, launched by the UN agency in October 2019 with the Thai Ministry of Tourism and, already, Expedia as partners, has so far brought together just over 500 hotels in Thailand. These include the Anantara resorts, the...

Unsurprisingly, the major hotel groups painted a very bleak picture when they presented their preliminary results for the past year. "The global hotel industry has gone through an unprecedented crisis", said Sébastien Bazin, CEO of Accor. "2020 has been the most difficult year in our 93-year history", according to Stéphanie Linnartz, who...

Patrick Mendes has been in charge of Accor's international sales for some time, before taking over as head of the hotel group's operations in Latin America. He is now heading up a new division which, for the first time, brings together the Sales, Distribution, Marketing and Loyalty divisions. As part of his duties, Patrick Mendes also oversees the eight regional hubs recently created by Accor...

It's been in the air for some time. The Accor group has officially presented its new hybrid meeting concept, All Connect, which will be launched next April in partnership with Microsoft. This new offering, which focuses primarily on small meetings with between 8 and 50 physical participants, is based on the observation that these new methods of...