The Radisson Collection makes its debut in Milan and Seville

With more than 40 hotels in operation or under development, the Radisson Collection continues to expand. As part of this expansion, the Radisson Group's luxury brand has just conquered two new markets - Spain and Italy - by opening in Milan and Seville. " The Radisson Collection brings together iconic hotels in unique locations around the world that stand out for their exceptional style and authenticity. " explained Federico J. González, CEO of Radisson Hotel Group.

In line with this policy, the brand has set up shop in Milan in the former headquarters of the Touring Club Italianothe Italian tourism promotion association. Located on Corso Italia, right in the heart of Italy's fashion and business capital, this building built in 1914 by the architect Binda has been given a contemporary makeover by Studio Marco Piva. This firm of architects was responsible for transforming the building into a five-star hotel. while preserving the site's historical and cultural heritage. The Club's historic library and travel agency, for example, have been renovated but maintained.

In total, this new luxury hotel offers business travellers 89 rooms and suites elegant rooms, including a 105 m² presidential suite with private balcony. Thanks to its very central location, the Radisson Collection Hotel, Palazzo-Touring Club Milan is also an ideal venue for high-end business meetings. To this end, the hotel offers versatile spaces for up to 200 people, as well as an inner courtyard for chic cocktail parties. As for gastronomy, the establishment invites you to take a trip to Italy with the Bertarelli Bar & Restaurant, whose menu features typical dishes from different regions of the country.

Gastronomy is just as much in the spotlight at the collection's new hotel in Seville. The Radisson Collection Hotel, Magdalena Plaza Sevilla aims to become the place to be for lovers of fine food and wine. inventive cuisineThis is why it has called on multi-starred chef Eneko Atxa to deploy his Eneko Basque cuisine concept within the hotel. Another innovative chef, Manuel Berganza, oversees the Justa Rufina restaurant, which is located on the ground floor but also has street and rooftop terraces.

Located in the heart of the Andalusian city, close to theatres and museums, the newly-built hotel is part of the project to transform the Plaza de la Magdalena. As well as modernising the square, which has now been returned to pedestrian use, architects Borgos Pieper have designed an elegant venue that blends traditional Seville architectural styles.

Responding to growing CSR requirements, the LEED Hospitality Gold-certified building is unique in that it operates entirely on renewable energy. " We looked to the past and the future at the same time, considering what felt right. The result is a building that corresponds to its place, but also to its time." explained Etienne Borgos of Borgos Pieper. In total, the Radisson Collection Hotel, Magdalena Plaza Sevilla, like the one in Milan, has 89 roomsThese include five suites - two of which are penthouse suites with large private terraces - a gym and, of course, a rooftop swimming pool.

Art as a common thread Alongside these openings, the Radisson Collection has launched a new series of collaborations with emerging local artists. The aim is to createWorks of art in a selection of Radisson Collection hotelsand inspired by each hotel's emblematic location. The brand, which includes the Radisson Collection Royal Hotel in Copenhagen, designed by Arne Jacobsen, is going to cultivate this approach in the future. arty heritageThese include collaborations in the UK with photographer Rich McCor - aka Paperboyo - and contemporary artist Fei Wang, aka Mr.Slowboy. Further partnerships will continue to be revealed in 2022, where artists will share their inspiration across Radisson Collection's flagship hotels in Europe, the Middle East and Asia, including Milan and Seville.