Will the future of the business travel agency lie with the small businesses ? It may well be. In any case, it's one of the priority targets for Carlson Wagonlit Travel (CWT). CWT has just unveiled an offer designed specifically for SMEs and mid-sized companies (ETIs) with a business volume of up to €2 million.
This new offering for SMEs is built around five main themes, starting with the mobile component with the availability of theCWT To Go application. Safety, the the hot topic of the moment, is also integrated to help companies comply with the "European Union's duty of care. The agency will now offer a localisation service for travellers from these small and medium-sized businesses, as well as a tool to help them find their way around the world. reporting with real-time access to data. A simplified online booking solution will also be offered to SMEs and ETIs, supported by a team of advisers based in France and accessible 24/7. Finally, the hotel offering has also been redesigned and enhanced.
To tap into this vast pool - the French market is estimated to contain more than 5,000 intermediate-sized companies (ETIs) and some 138,000 SMES according to INSEE - CWT has joined forces with a number of leading partners. Players such as Air France-KLMHertz, AccorHotels, Airplus and G7 are part of the new ecosystem developed by the business travel agency, and will offer CWT customers a range of benefits.
" A number of SMEs and ETIs have already joined us and we want to build on this success by meeting their needs. "says Brigitte Nisio, CWT's Managing Director for France. " To achieve this, we have created a dedicated sales and operational team. (...) SMEs and SMIs are reaching maturity in business travel management and are increasingly looking abroad for growth opportunities. We are ready to share our expertise with them "adds Brigitte Nisio.
