Traveller well-being: BCD Travel highlights the gap between words and deeds

BCD Travel has published a study devoted to the well-being of business travellers, and above all to the concrete measures taken within companies. The gap between good intentions and good practice is striking.
BCD Travel
Measures taken by companies are not meeting the expectations of business travellers, according to a study published by BCD Travel.

For several months now, it has been the issue of the moment, on which the business travel ecosystem has in the spotlight the well-being for business travellers. BCD Travel is making its contribution with a global study published on 12 March. The business travel agency surveyed some fifty travel managers to better identify the expectations of professionals, and above all the place given to this issue within companies. If the results of this report are to be believed, those involved in business travel have become aware of the importance of the subject, since the well-being and satisfaction of travellers is the most important aspect of their business. third priority for travel managers, after cost control and the duty of care. Let's face it: this attention is primarily motivated by a pragmatic approach. Indeed, three quarters of travel managers (72%) see it above all as a means ofattract new talentor the condition sine qua non to keep the good stuff.

While the desire to do the right thing is undeniable, the concrete measures are still in the minority and disappoint many employees. " The well-being of travellers is paramount, but companies are failing to make it a priority" summarise the authors of the study. Thus, 55% of those surveyed thought that their company had a well-being programme, but only 11% of these companies had actually adopted such an approach. The gap between travellers' expectations and company reality is even more striking when it comes to looking at concrete measures. For example, the overwhelming majority of respondents (95 %) believe that restaurant recommendations offering balanced menus would be important, but 14% of companies offer them. In a similar proportion, 90 % of those surveyed felt that psychological support for passengers would be necessary, but only 14 % of companies have set this up.

travellers in a strange land

" Business travel can be exhausting; travellers are in unfamiliar territory, says Natalia Tretyakevich, Senior Manager, Research and Intelligence, at BCD Travel. Being away from the comfort of familiar surroundings influences their well-being and joy. It's absolutely not the same everyday life. Research shows that the well-being of travellers can be ensured by seat upgrades, restaurant recommendations or reservations at hotels with sports facilities "she adds.

Well-being for travellers: advice from TMC

  • Include passenger wellness initiatives in annual negotiations with suppliers. Include bar access and upgrades in discussions.
  • Measure traveller satisfaction using regular surveys, and integrate more third-party data sources. Review its travel policy, and include more wellness offers based on the data analysed.
  • Add hotels with sports and wellness facilities to its programme.
  • Add recommendations for healthy food options in the destinations most frequented by travellers.
  • Support travellers' productivity and keep them informed during their trip with personalised alerts and messages.