The summer of 2023 will therefore have seen CWT join the group WhatsApp business travel' community. A community that includes players such as Air Franceor Amex GBT. Almost three and a half years after the launch of the TMC. The famous channel is the latest addition to a range that already includes the myCWT app, Microsoft Teams and Workplace from Meta.
At the end of the line, business travellers will have access to a team of advisers who have been specially trained for this mission, and who are supported by new technologies. CWT points to natural language processing capabilities as well as artificial intelligence (AI), which should make it possible to "effectively categorise travellers' requests and respond to them with a seamless blend of interaction between the chatbot and the advisor".
" Since its launch at the end of 2019, the convenience of our messaging service has quickly made it the preferred support channel for many travellers, with customer satisfaction scores of over 90%" says Erica Antony. CWT's Chief Product Officer continues: " We remain focused on creating a simple, efficient and personalised service experience for our customers, and the integration with WhatsApp allows us to give travellers even more choice in how they can contact us for help." .
