New Caledonia: an online site dedicated to MICE professionals

Nouvelle-Calédonie Tourisme (NCT) has launched a professional website to promote the destination. The site is designed to give business travel and MICE influencers a better understanding of the possibilities offered by New Caledonia.
(Image: Nouvelle Calédonie Tourisme)

After establishing a site for the general public in 2024, New Caledonia Tourism launches its new website dedicated exclusively to professionals and travel influencers.

This site brings together strategic content for understanding and working on the destination New Caledonia. It includes :

  • A presentation of the teaml, its attractions and tourist targets. It contains specialised fact sheets.
  • A tourism directory which lists the contacts for all the local tourism players and products. These include incoming agencies, shipping and event agencies, accommodation, transport, restaurants and events.
  • A tourism observatory which collects and summarises statistical data on the sector.
  • A professional news feedIt allows you to keep track of a wide range of promotional activities, new local tourism products and services, and the various initiatives undertaken by partners in the sector.
  • Details of the organisation of Nouvelle-Calédonie Tourisme, its members and its strategy.

" With this new, more comprehensive corporate website, now available in French and soon in English, the destination has a major new B2B tool. It facilitates synergies and supports recovery "explains Julie Laronde, Managing Director of NCT.

Tools tailored to each professional

Because each player in the tourism industry has specific needs, NCT has organised its resources and tools by professional segment. These include application forms, information and advice, documentation and reports:

  • Trade (foreign tour operators and travel agents) : training programmes, tour requests, discounts on self-catering holidays, package promotions, itinerary suggestions, etc.
  • Local pros (New Caledonian tourism service providers): listing of products/services, promotion of special offers, contacts with retailers, event sponsorship, etc.
  • MICE (event, conference and seminar organisers): sales arguments, listing of meeting venues and specialised service providers, suggestions for group activities, etc.

The site also provides brochures and replays of themed webinars hosted by Nouvelle-Calédonie Tourisme.

Nouméa is linked from Paris by two direct weekly Aircalin flights via Bangkok. (Wednesdays and Saturdays) and by two weekly flights via Singapore in cooperation with Singapore Airlines (Monday and Saturday)