Friday 8 September, 9.15pm, Saint-Denis: it's time for a tenth edition! Rugby World Cuporganised in France for the second time in its history. With a choice line-up: France-New Zealand. The excitement generated by the competition, the magic of the haka and the performances of the French team should contribute to a huge popular success. Popular, but also "corporateThis is because the links forged over the decades between rugby and the corporate world have gone from strength to strength. The world of management has capitalised on rugby's famous values for seminars and team-building events. And the world of rugby has found a loyal team-mate to accompany it on the road to professionalisation, a distinguished guest to occupy the boxes in its stadiums and the event spaces that have flourished there.
Rugby World Cup dossier
- Rugby, events and the world of travel: common ground
Hospitality: rugby in the front row
Rugby: communicating team spirit to businesses
Jad Zoghbi (France 2023): "A range of hospitality offers to suit all budgets".
Katia Lazarew (Société Générale): "Our rugby partnership enhances the image of our company".
Events: the stadium venues
Testimonial: when the Stade Français Paris opens its Maison Rose to companies
"We've turned rugby into a strength": Martial Malnati, Managing Director of Plainitude
The haka: cohesion, motivation, tradition
The world of travel turns oval
France 2023: where will the teams be staying during the competition?
