Saint-Etienne strengthens its appeal as an events destination

Saint-Etienne has undertaken a major renovation of its facilities for professional events in order to boost its appeal in the MICE segment.
Saint-Etienne-parc-Expo
The Saint-Etienne exhibition centre is to be completely renovated.

Saint-Etienne is demonstrating its ambitions in the trade fair and conference segment with a vast modernisation project of nearly 30 million euros. Managed by GL Events, the Parc Expo will see the reconstruction of Hall A (8,000 m²), the renovation of Hall B (6,600 m²), the layout of five new meeting rooms and the creation of a 550 m² reception area. Begun in August with the demolition of Hall A, this development will take place without any disruption to the park's activities. Delivery of this new 17,000 m² complex, designed for all types of events, both professional and for the general public, is scheduled for October. September 2020.

In the meantime, other facilities will also be renovated. The 800-seat amphitheatre at the convention centre will be brought up to date and its 17 modernised meeting rooms. Finally, the Verrière Fauriel, located on the former Manufrance industrial site, will be converted into a reception area for up to 1,000 people.

The only French city to be a member of the UNESCO Creative Cities and every two years hosts the highly acclaimed biennale internationale du design, Saint Etienne intends to give a new boost to its MICE business. With these new facilities, the ambition is to ensure the development of 80 % in the events sector over the next five years.