MICE
A change of scenery guaranteed for "green" seminars in Les Landes
At a time when companies are looking for 'green' locations for their seminars and incentives, the Landes region believes it has a great card to play, thanks to its diversified MICE offering, its resolutely natural and sporting image, and its easy TGV access from Paris and Bordeaux to Dax...
Takeover, hybrid, projects in Brussels: interview with Patrick Bontinck (Visit...
Is the recovery on the horizon living up to your expectations? Patrick Bontinck - I'm fairly confident that business will pick up again. But it remains to be seen when the recovery will really kick in. Among other factors, we are dependent on the provisions laid down by the European Commission and the institutions that...
Skellefteå, Sweden's hottest future conference destination?
The Swedish town of Skellefteå has just under 35,000 inhabitants and is lost deep in Lapland. Not that it matters. The little town should soon be in the tourist spotlight, particularly for business travel and incentives. This small town has just inaugurated a structure that is...
Basel, a strategy to win back business visitors
Something has changed in Basel, as in many other European cities, with the Covid-19 crisis. The Swiss metropolis is renowned for its research and chemicals cluster, for the presence of major financial institutions such as the Bank for International Settlements, and for its trade fair and conference activities. The Swiss city hosts an average of...
Ireland in the starting blocks for hosting corporate events
Just a little more patience. It won't be long before Ireland returns to what it has always been: one of Europe's leading MICE destinations. From 22 October, in line with government measures, most of the restrictions linked to the pandemic will be lifted, starting with the limit on the number of...
Luxembourg adds gold to its wine in the...
After months without getting together, or getting some fresh air, companies are gradually getting back into the swing of getting together. Luxembourg is the ideal place to bring clients and staff together. Easily accessible by TGV from Paris, the country has everything you need in the way of natural areas and top-class event venues...
Costa Brava Girona: the MICE destination for double occupancy
Just 60 km from the French border - and 37 minutes from the hub of Barcelona - the Costa Brava Girona is a magnet for French companies, who can reach their next MICE destination via excellent TGV links, by air or even by road. On arrival, participants will discover a wide range of accommodation solutions and...
Karlsruhe pampers its congresses
For at least five years now, Karlsruhe has been living to the rhythm of the building sites that have invaded the city centre. The reason: the construction of new underground tracks for the tramway. The project is nearing completion, however, with the new lines scheduled for December 2021. But it's not just the tram that's causing a stir at the moment...
Variant delta, vaccination: concern spreads to the events sector
"For the past week I've been receiving messages from organisers, all pointing in the same direction: they're talking about postponements and marketing at a standstill. Exhibitors are putting their commitments on hold in the face of the uncertainty surrounding the health situation at the end of the summer": Frédéric Pitrou, general delegate...
Versailles: a convention centre at the heart of a new dynamic
Since its inauguration at the beginning of 1967, the sleek lines of the Versailles Palais des Congrès have interacted with the emblematic château just a stone's throw away, weaving a discreet link between the Trente Glorieuses and the Grand Siècle. The doyen of French convention centres, Versailles Palais des Congrès has undergone a major facelift. Closed for renovation in 2019, the...
Venice wants to position itself more strongly in the MICE segment
There is a paradox in Venice. The city is a marvellous destination for incentive trips or small prestige conferences. Its superb 18th-century palaces, prestigious hotels - Bauer, Cipriani, Danieli or Palazzo Gritti, to name but a few - and the romantic atmosphere of the historic city along its canals make it...
Vienna, a unique effort for conferences and congresses
Until the pandemic, Vienna was one of Europe's most important cities for the congress and conference industry. In fact, the Austrian capital has played this role for 200 years. The MICE industry remains one of the driving forces behind Vienna's economic activity. In fact, it has been incorporated into the...
Salzburg, a reputation for creating a laboratory for urban tourism
When you think of Salzburg, you think of Mozart, music festivals and one of the most beautiful Baroque old towns in Europe. For business travellers, it's above all an exceptional geographical location on an east-west axis between Vienna and Munich and towards the Adriatic. It also boasts world-class hospitality facilities and a very high quality of life...
Hybrid revolution at Lille Grand Palais: interview with Hervé Vauvillier
What is Lille Grand Palais' strategy in launching this new hybrid offering? Hervé Vauvillier - We could have positioned ourselves on a new purely digital offering, but we opted for the hybrid approach. This can be explained by the DNA of Lille Grand Palais: a convention centre is there...
The Maldives invent the vaccination holiday
The Maldives, a tourist paradise with a string of islets dotted around the turquoise waters of the Indian Ocean, is dreaming of just such an idea. Before the pandemic, this paradise managed to attract 1.7 million international visitors, a figure that rose by 14.5% between 2018 and 2019. At the time, France was one of the top ten markets...
Space hotel and Hyperloop restaurant for an ambitious Futuroscope
In a few hours' time, Thomas Pesquet will take part in the Alpha mission and take command of the International Space Station (ISS): a first for a Frenchman, and an experience that ordinary mortals will never get close to. To compensate, Futuroscope has decided to launch a new hotel concept. The "Station Cosmos...
The MICE industry, a pioneer in Singapore's reopening to tourism
Efficiency and mastery of destiny: in Singapore, we are proud - very proud, in fact - of our ability to anticipate, plan, develop and, above all, succeed. The Covid-19 pandemic will certainly have swept away some of the certainties of the City-State, whose economy relies on trade with the rest of the planet. In 2020, GDP contracted by 5.8...
Asia: Sri Lanka, a model destination for MICE in...
"Travel corridors", "travel bubbles": these two expressions have become part of everyday vocabulary in many regions, to designate a country-to-country arrangement that allows foreign tourists to return. This is particularly the case in the Asia-Pacific region, where Australia, Hong Kong, New Zealand and Singapore are already talking about or applying this partial opening-up...
Confinement: new restrictions, and a glimmer of hope for the events sector
Emmanuel Macron therefore spoke at 8pm on Wednesday to announce the reconfinement of French territory from the morning of Sunday 3 April, and for four weeks. The measures announced on 18 April for 16 départements - which have since been extended to three additional départements - are therefore being applied across the board. Starting with the ban on inter-regional travel,...
Berlin wants to host congresses again
On Thursday 25 March, tourism and MICE professionals are gathering for a face-to-face conference at the Estrel Hotel in Berlin. The aim of the conference is to demonstrate that face-to-face meetings could once again become possible thanks to the introduction of rapid antigen tests. The conference is organised by...






































