MICE
Meet Lionel Malard: Lionel Malard, consultant and founder of the Arthémuse consultancy firm
The end of pointless, insipid events What impact has the health crisis had on the business tourism market? Lionel Malard - Inevitably, people now need a good reason to get together! Regardless of their format and capacity, only the most strategic events with the strongest content will survive. Participants will have to live...
Atout France studies the impact of the pandemic on the MICE sector
When will business events pick up again? What are the most dynamic sectors in these circumstances? Is France still as attractive a destination as ever? A study carried out by Atout France and EY among agencies, congress organising associations and major companies in Germany, the UK and Belgium,...
Interview : Pawel Rozen, Meetings Director, Warsaw Tourism Organisation
What are the expectations for tourist arrivals this year, both for Poland and Warsaw? Pawel Rozen - According to the latest reports, Poland welcomed 21.16 million international tourists in 2019. In Warsaw alone, this figure reached three million. International tourists accounted for almost...
Berlin's MICE sector ready for a revival
The Covid-19 pandemic has relatively spared Germany. According to the latest figures, Germany and France are close on the heels of each other, with around 225,000 infections. But the mortality rate in Germany is almost four times lower than in France, with 9,300 deaths to date. This probably explains the decontamination rules...
Châteauform reopens its houses with new offers
After having had to close its 70 houses in 6 European countries, starting in France in mid-March, Châteauform is gradually relaunching its events and training activities. More than forty residences are already in operation. To reassure companies, the group has sought the advice of Socotec to develop a charter for the...
Paris awaits the upturn in business tourism
When will the capital be holding another trade fair? This is the big question that prompted the managers of the Paris Convention and Visitors Bureau (OTCP) to carry out a survey. Its first Barometer on the outlook for business tourism in Paris targeted seven priority markets, namely the United Kingdom, Germany, Italy, Spain, France, Italy and the United States.
Interview with : Philippe Augier, chairman of France Congrès and mayor of...
Will the conference and seminar business pick up as expected after the summer? Philippe Augier - For the moment, all events have either been cancelled or postponed. Will events be able to resume in September? A lot will depend on the health conditions in which the events can be organised. At present, we have no visibility. However, the health aspect...
Hard-hit events industry prepares for recovery
Congresses cancelled, trade fairs postponed, corporate conventions and other corporate events postponed indefinitely... All of this put together, over the period from March to August 2020, the events industry estimates the cost of the current health crisis at nearly 15 billion euros in economic spin-offs. The ban on events followed by containment measures...
Health issues: Viparis is working on a label for its sites...
Like other tourism sectors, including the airline and hotel industries, the events industry is preparing for the upturn by taking into account health and safety issues, which are a priority for employees, event organisers, exhibitors, service providers and visitors alike. With this in mind, Viparis has joined forces with Bureau Veritas to define a set of standards aimed at...
The events industry proposes a rescue plan to the government
The events industry has been heavily impacted by the health crisis, with nearly €15 billion in economic spin-offs lost since events were banned at the end of February. An in-depth study is due to detail the impact of this global containment on professional meetings. So, in order to protect the trades they represent...
The MSC Grandiosa sets sail in the western Mediterranean
Out of the Saint-Nazaire shipyards, the MSC Grandiosa is the new flagship of the Italian-Swiss company, capable of carrying up to 6,300 passengers in its 2,440 cabins, including 95 suites for the luxury MSC Yacht Club. As far as corporate events are concerned, this giant of the seas offers a host of spaces that can be made private with its...
American Express Meetings & Events launches Meetings Ground Transportation
The management of urban transport can sometimes be chaotic - even during strike weeks - and the problems are of course proportional to the number of passengers... In other words, when it comes to transporting dozens or hundreds of participants to a corporate event, it's best to turn to a specialist, and if possible...
The Learning Expedition, heir and future of Incentive Travel?
What is a learning expedition (Lex)? The approach consists of sending employees or stakeholders to meet other companies and organisations, other ecosystems, other economic, technological or human realities, in order to obtain information, enrich their knowledge and provide food for thought. Learning expeditions have been around for a long time, and we've all been "Mr Jourdain" ....
Study: corporate events are worth €32 billion in France
While there are many studies devoted to the MICE market - and not all of them true - this new report on "the weight and economic impact of corporate events" is a guaranteed success. Signed by players such as Atout France, the Paris Convention and Visitors Bureau (OTCP), and the French General Directorate of Tourism, the report...
Mega events in France: a dense and diversified offering
According to Coach Omnium, there were no fewer than 118 convention centres in operation in France in 2018, with a further fifteen or so scheduled to open between now and 2025. This highly varied offering is scattered across the country, with centres of concentration varying in strength from region to region. Unsurprisingly, the Île-de-France region is...
Convention centre, hotels: the Puy du Fou invests in...
52 million euros: this is the record amount of investment planned by the Puy du Fou for 2020. This financial windfall is aimed in particular at attracting corporate customers, by equipping itself with new ad hoc infrastructures. For example, a convention centre will be built on the Vendée site. Called the Théâtre Molière,...
MSC Cruises gives wings to its partnership with Air France
The partnership between MSC Crociere and Air France is gaining momentum with the announcement of two privatised rotations to Venice and Hamburg departing from Orly airport next year. As part of MICE operations, the first flight will carry passengers from May to October 2020...
India further simplifies visa formalities, particularly for MICE
If there's one country where visa formalities are excessively complex, it's India. At one time, there were 26 categories and no fewer than 104 sub-categories requiring a specific visa. The government has decided to simplify these rules in order to attract more visitors. It has just announced that it has further reduced the number of...
Privateaser acquires BizMeeting
The news came down on 10 July: five years after its creation, BizMeeting has been acquired by its competitor Privateaser. "I had the feeling that BizMeeting had reached a key moment in its history," says Loïc Passemard, founder of BizMeeting and its new BtoB Vice-President. "In just a few years, we have built up a...
Two new "Prestige Venues and Events" for Sodexo
Sodexo's Lieux et Événements Prestige brand is expanding its offering for business customers. After inheriting the marketing of the Restaurants de la Tour Eiffel - including the Salon Gustave Eiffel on the first floor - Sodexo is this month inaugurating two new addresses for business clients. On 13 June, the Kluster...







































