MICE

On the back of an "excellent 2016", with growth in both volume and value, the French directors of Costa Crociere - and in particular its MICE department, which is particularly dynamic - came to preach the good word to the specialist press on Thursday. Their message was clear: cruises have everything to appeal to the...

The 2017 version of the American Express Meetings & Events annual forecast has been available since 30 November. This sixth edition is marked by caution in the European meetings and events market. In fact, the report published on 30 November refers to "a slowdown in the growth that has characterised the last two years"....

Amusement parks are competing in the field of investment aimed at corporate customers. After Europa-Park, which recently announced the inauguration of its new Europa-Park Arena, scheduled for early 2017, it's Disney's turn to put the spotlight on its MICE (Meetings, Incentive, Convention, Events) offering. The...

Leisure parks don't just attract children. On the contrary, the corporate clientele is a prime target for these rather special business centres, which are developing new assets. This is the case at Europa-Park, where the Europa-Park Confertainment department, dedicated to events and BtoB customers, is preparing to add a major asset to its range...

Brexit supporters were promised the worst, with the British economy in particular expected to suffer as a result of being excluded from the European Union. The opposite is true. London's Convention Bureau is even boasting that it has recorded record levels of demand for the organisation of MICE (Meetings, Incentive, Convention, Events) events. And it is pleased to report...

It hasn't been a surprise for a long time. More like a ritual, a good habit... Las Vegas was crowned number one destination for business tourism in the United States in 2015, according to the "2015 TSNN Top 205 Trade Shows in the United States" ranking published by the Trade Show News Network's (TSNN). Las Vegas was...

BizMeeting's announcement in June that it had raised €1 million in funding heralded some major changes. The online business meetings and seminars booking platform wasted no time in unveiling its new ambitions, announcing in quick succession the launch of a new interface, and the creation of a...

Is business tourism important for Crete? Dimitra Voziki - Like Athens and Thessaloniki, Crete has a real capacity to develop in the MICE segment, not least because it is the country's largest island and offers many more possibilities than the Cyclades, where events are limited to...

Two years after its launch, BizMeeting has just announced that it has raised €1 million in funding. The booking platform dedicated to seminars and business meetings intends to "accelerate the deployment of solutions for the various players in the market: occasional organisers, companies and professionals (agencies & booking centres)", according to the press release...

The news is rare enough to merit a mention: while Paris and Vienna have for many years shared the leadership of the global MICE market, this time it's an unprecedented destination that has come out on top. Berlin dominates the 2015 rankings of the International Congress & Convention Association (ICCA), the annual barometer of the world's MICE...

Brittany's MICE catalogue will soon be welcoming a "new kid on the block" with big ambitions: the Rennes Métropole Convention Centre is due to open its doors in a few months' time, in 2018. It will offer some 3,000 m² of exhibition space and a capacity of 1,500 people for plenary sessions. In all, up to 25 committees...

This partnership will be a landmark in Bird Office's young history, and perhaps even in the French meeting room hire market. In any case, it will validate - if proof were needed - the legitimacy of the French start-up, by guaranteeing the reliability of the solutions developed over the...

Couples are forming between new entrants and established players: a few days after the announcement that Eurosites will be adopting Bird Office technology, it is MagicStay's turn to be endorsed by two leading names in the events industry. Reed Expositions France and SAFI - organiser of the Maison&Objet trade fairs - have signed an agreement...

We often think we know everything - or almost everything - about these neighbouring countries, so close yet so different. This is true of Spain, whose tourist resources seem so vast as to challenge even the most experienced traveller. Who, for example, can boast of having visited all 44 sites...

Abu Dhabi's Tourism & Culture Authority has set itself the ambitious target of doubling the number of business tourists over the next five years. The destination plans to record a growth rate in the sector of 7% over the next eight years, and even to quadruple the number of business...