Accor

He was all that was missing to return to the golden age of the Orient Express legend. The largest sailing ship in the world, with its 220 metres in length and 25 in width, its three masts towering over 100 metres, and, inside as well as on its decks, everything you need to charm a…

Already apparent for several years, the hotel development dynamic in Africa is unlikely to stop. According to W Hospitality, the number of projects identified in 2026 saw an increase of 12.2 % compared to 2025. This represents a pipeline of 675 hotels and resorts for a little over 120,000 rooms which…

How do you explain the growing interest of major hotel groups in Africa? Trevor Ward - Hotel groups, particularly those listed on the stock exchange, absolutely need growth. However, compared to other markets like the United States where brand penetration is over 70 %, Africa remains very poorly covered. Less than...

Radisson, which has just surpassed the 100 hotels opened or to come in Africa, Hilton, which plans to open more than 100 hotels to reach 180 establishments across the continent, Accor, which is solidifying its presence in Morocco: the African hotel industry has been at the heart of the news for major hotel groups in recent days...

A transition to automatic writing. In three years, since its launch in January 2023, Accor's Handwritten Collection has reached around forty operational hotels and even more in development, with 45 establishments expected in France and internationally. Among the latter is a second address in Bucharest, the Tacadra hotel, but…

"Merde à Vauban". Accor will probably not adopt Léo Ferré's irreverence. Because it is a delightful prison that the French group is preparing for the first address in France of its luxury brand Emblems Collection. In one of these fortifications designed by Louis XIV's chief engineer for...

The union of the Bay of Angels and the Bay of Guanabara, a link between Rio and the Côte d'Azur. Currently under renovation, the Sofitel Rio de Janeiro Ipanema will inject a touch of Riviera elegance into the energy of Rio de Janeiro. Like other Sofitels around the world, starting with the New York Sofitel, whose new...

The Moroccan media are reporting that the Pullman brand will soon be offering a new hotel in Morocco in the fourth quarter. Already present in the country with the Pullman Mazagan Royal Golf & Spa, the Accor group's top-of-the-range brand is heading for Casablanca, again with a golfing bias. The hotel will be...

Just parked in the car park. Anthony Capuano, CEO of the Marriott group, used a sporting metaphor to describe where the hotel industry stands in the game being heralded around artificial intelligence (AI): "We're not even dressed up yet, and we're not even on the pitch yet. We're just one...

Since the beginning of February, business travellers visiting the La Défense business district for a few days or weeks have had a new apartment hotel at their disposal, the Adagio Access Nanterre. This opening had been in the pipeline since the announcement of the partnership between the long-stay subsidiary of Accor and Pierre & Vacances and the property group...

Europe laughs, the United States cries. To put it bluntly, these are the conclusions of the annual results presented over the last few days by the world's leading hotel groups, led by the US. While the Old Continent was one of their growth drivers last year, their performance on home soil was less impressive...

A story of tears, of a tomb of tears as a cradle. The tears shed by the fairies, saddened to have been driven from the forest of Brocéliande, which gave birth to the Gulf of Morbihan. Flooding the land, this lachrymal flow has given rise to a string of islands in which to take refuge, Île aux Moines and Île d'Arz. In...

"Emergency: need an Accor room tomorrow in Düsseldorf with flexible cancellation. What is the ALL member rate for a Novotel in Geneva from 20 to 22 February? Hotel Accor in Munich with fitness room open early, 15 min from Messe München. Hotel Accor in Nice, which can accommodate 20 people for...

Beyond ROI. More than just return on investment, the predominant evaluation criterion for decades, Accor sees other ways of assessing the value of business travel. The French hotel group recently published its vision of a profound transformation underway in the business travel industry, drawing from this evolution the concept of a "triple return...

Year on year, the Clef Verte label continues to expand among professionals committed to more responsible tourism. This year, the number of hotels, residences and other tourist accommodation solutions, including campsites, self-catering cottages and youth hostels, has passed the 3,000 mark. After growth of 45% last year, already symbolising a...

Remember that you're going to die... but not just yet! And even much later, if all goes well, according to the predictions of the Stanford Center on Longevity, which foresees a future with more and more centenarians. It's on this basis that Novotel has unveiled the ambition it intends to share with its customers,...

The milestone of 200 hotels is in sight for Ennismore. With around twenty lifestyle hotels expected this year, the group created by entrepreneur Sharan Pasricha and the Accor group - its majority shareholder - will continue to grow at a steady pace, having doubled in size in just a few years. "Reaching the 200...

For the moment, it's just a trunk. A very large trunk whose silver fronts monopolise the attention of passers-by on the Champs-Elysées. The criss-crossing Ls and Vs leave little mystery as to who owns the place. The first Louis Vuitton hotel could have been the flagship opening of 2026, like the Raffles at...

How would you sum up the history of the Sofitel Paris Baltimore, and what makes it an atypical establishment on the Paris hotel scene? Franck Poncey - The Sofitel Paris-Baltimore is first and foremost a building with a real history, which we remind all our guests of. It was built in 1892 by the architect Paul Lorin,...

With a good twenty hotels added in the first quarter and another batch of openings in the second, the Accor group is continuing to strengthen its presence in its domestic market. Widely the leader in its field, the group added several establishments in the first half of the year, under its Handwritten Collection, Mercure and greet brands in particular. And their networks have...