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Iberia: virtual reality and 3D gain ground

Iberia has teamed up with specialist Inflight VR to offer business travellers a new in-flight entertainment experience based on virtual reality and 3D content. The airline's passengers will be able to hire second-generation Pico aircraft on board, giving them access to three-dimensional content through...

Interview: Marco Sansavini, Chief Commercial Officer, Iberia

How is Iberia faring this year? Has the crisis in Catalonia affected the company's growth? Mario Sansavini - The Spanish economy has regained strength, with stronger economic growth than in previous years and falling unemployment. This, of course, has had a positive impact on our business....

Iberia: the new Premium Economy takes off for Boston

After New York, Chicago, Miami, Mexico City and Bogota, it is now Boston's turn to appear in Iberia's Premium Economy catalogue. The airline unveiled this new intermediate class on 20 April, promising business travellers greater comfort at an affordable price. "Studies carried out among travellers show that...

Iberia: Premium Economy unveiled

Announced last October, Iberia's Premium Economy concept is now a reality. The airline brought together its partners and the media on 20 April in Madrid to present the first aircraft equipped with the new cabin, an Airbus A340/600. Four other Airbus aircraft will be fitted with the new equipment during the Iberian carrier's summer operations....

Iberia launches premium economy

Following in the footsteps of many airlines, Iberia is now launching an intermediate Premium Economy class, called Turista Premium. Luis Gallego, Executive Chairman of Iberia, explains that this launch is part of "the company's Plan Futuro, which aims to increase revenues, while offering passengers a new option with greater flexibility.

First A330-200 sets course for Iberia

The new Airbus A330-200 taken delivery of by Iberia at the end of December stands out not only for its energy efficiency and take-off power, but also - and business travellers will appreciate this - for its accelerated Wi-Fi connectivity at 30,000 feet. In all, the Spanish carrier has ordered 29 new aircraft to strengthen and rejuvenate its long-haul fleet, including thirteen...

3 Questions to Silvia Cairó, Iberia's International Sales Director

New destinations, faster frequencies: what are the main changes that have taken place (or are expected to take place) in the organisation of your network? Our aim is to strengthen our leading position on flights between Europe and Latin America, where we have a market share of over 20 % (23 % in the business segment), with an offer...