MICE

"Look at our territory: a green, mountainous, relatively compact island with a small population of less than 350,000. This could be a weakness. In fact, it's a real asset for tourism. These are the words of Daniel Charavin, Director General of the Corsican Tourist Agency...

Kactus, the online platform for booking corporate events, is launching its new loyalty programme. It will be available to Kactus customers from 28 March. "We wanted to kill two birds with one stone by offering them a programme to thank them, but also to give them ideas for their next team-buildings, seminars and so on.

This will undoubtedly be the major event of 2018 for the Châteauform' group. On 3 April, the Palais des Congrès Paris Saclay will officially open its doors in Massy-Palaiseau. Extremely well served by the RER B and C lines, the venue can accommodate from 9 to 1,500 people with its eight modular meeting rooms,...

"Are you NDC ready?" was the question posed by GBTA France at the opening of its MasterClass event on 6 July. It's a tough question to avoid, because behind these three letters lies perhaps the biggest revolution in the sector since the advent of low-cost airlines. The new NDC standard -...

Bird Office has made a name for itself in the field of streamlining meeting and event budgets by simplifying venue hire and the organisation of business events. Today, the start-up, which has 7,000 corporate users, is going one step further by launching a dedicated service for SMEs and major groups, which has been tested over the last few months with a number of...

Competition is fierce in the international MICE (Meeting, Incentive, Convention, Events) market, with every destination preparing its weapons to win the favour of major congresses and trade fairs, with substantial economic spin-offs for the lucky winners. Aware that the quality and capacity of their event infrastructures are not enough, two French heavyweights -...

The big event is approaching: on 16 May, the 2017 edition of IMEX, the benchmark event for the international MICE (Meeting, Incentive, Convention, Events) market, gets underway. On the programme: three days of conferences, negotiations and meetings between suppliers and buyers, once again at the epicentre of Frankfurt's event industry, the Messe. https://www.youtube.com/watch?v=LT3EF22B12w And for...

"Connected venue", "connected flat": the promise of La Rive, a newcomer to Lyon's events scene, is sure to appeal to more than one professional. Its strategic location, between the Part-Dieu business district and Lyon's hyper-centre, should also contribute to the success of this Haussmann-style flat, based at 3 Cours de la Liberté,...

It's a question that regularly comes to the fore at business travel events: should Travel Managers be responsible for managing meetings and group travel? And beyond the mere theory, are we seeing a practical application on a day-to-day basis in the company? The...

What does the merger between Châteauform' and Eurosites mean to you? Gérald Coutaudier - It's an important step for Châteauform', and one that makes us the leader in the MICE market in France, but also in Europe. Our horizons have broadened, our playing field has expanded. Previously, we were positioned exclusively in the seminar market, which we now cover...

On the back of an "excellent 2016", with growth in both volume and value, the French directors of Costa Crociere - and in particular its MICE department, which is particularly dynamic - came to preach the good word to the specialist press on Thursday. Their message was clear: cruises have everything to appeal to the...

The 2017 version of the American Express Meetings & Events annual forecast has been available since 30 November. This sixth edition is marked by caution in the European meetings and events market. In fact, the report published on 30 November refers to "a slowdown in the growth that has characterised the last two years"....

Amusement parks are competing in the field of investment aimed at corporate customers. After Europa-Park, which recently announced the inauguration of its new Europa-Park Arena, scheduled for early 2017, it's Disney's turn to put the spotlight on its MICE (Meetings, Incentive, Convention, Events) offering. The...

Leisure parks don't just attract children. On the contrary, the corporate clientele is a prime target for these rather special business centres, which are developing new assets. This is the case at Europa-Park, where the Europa-Park Confertainment department, dedicated to events and BtoB customers, is preparing to add a major asset to its range...

Brexit supporters were promised the worst, with the British economy in particular expected to suffer as a result of being excluded from the European Union. The opposite is true. London's Convention Bureau is even boasting that it has recorded record levels of demand for the organisation of MICE (Meetings, Incentive, Convention, Events) events. And it is pleased to report...

It hasn't been a surprise for a long time. More like a ritual, a good habit... Las Vegas was crowned number one destination for business tourism in the United States in 2015, according to the "2015 TSNN Top 205 Trade Shows in the United States" ranking published by the Trade Show News Network's (TSNN). Las Vegas was...

BizMeeting's announcement in June that it had raised €1 million in funding heralded some major changes. The online business meetings and seminars booking platform wasted no time in unveiling its new ambitions, announcing in quick succession the launch of a new interface, and the creation of a...

Is business tourism important for Crete? Dimitra Voziki - Like Athens and Thessaloniki, Crete has a real capacity to develop in the MICE segment, not least because it is the country's largest island and offers many more possibilities than the Cyclades, where events are limited to...

Two years after its launch, BizMeeting has just announced that it has raised €1 million in funding. The booking platform dedicated to seminars and business meetings intends to "accelerate the deployment of solutions for the various players in the market: occasional organisers, companies and professionals (agencies & booking centres)", according to the press release...

The news is rare enough to merit a mention: while Paris and Vienna have for many years shared the leadership of the global MICE market, this time it's an unprecedented destination that has come out on top. Berlin dominates the 2015 rankings of the International Congress & Convention Association (ICCA), the annual barometer of the world's MICE...