MICE

A return to normal, or almost. Paris, which fell to 6th place in the 2024 ICCA rankings, with many organisers avoiding the capital in the Olympic year, has regained its position among the world's leading congress cities in 2025. In the musical chairs game played with Vienna…

In Brussels, a new approach to professional events is emerging, Brussels Convention Street, which aims to make the Mont des Arts a connected congress district by linking the SQUARE convention centre to four emblematic institutions: BOZAR, KBR – Royal Library of Belgium, the Royal Museums of Fine Arts of Belgium and the BELvue Museum.

"Luxembourg, the destination, has all the hallmarks of a great one" to paraphrase a famous 1980s advertising slogan. This is indeed what comes to mind when discovering Luxembourg City. Admittedly, it has "only" 140,000 inhabitants, but it offers everything that makes a capital city appealing – on a small scale. This…

A shared past, a likeness to modernist architecture, but a different future. In the 1950s-60s, the Hilton hotels in Athens and Istanbul marked the international debut of the brand. Opened in 1955 as what was the very first hotel built outside the United States after the war, the Hilton Istanbul Bosphorus still retains it...

It is the jewel in the crown of business travel in South Africa. The Cape Town International Convention Centre, or CTICC, is an exceptional venue of nearly 141,000 m² which consists of two parts, CTICC 1 and CTICC 2, connected by a skywalk. In total, the complex, which allows...

He was all that was missing to return to the golden age of the Orient Express legend. The largest sailing ship in the world, with its 220 metres in length and 25 in width, its three masts towering over 100 metres, and, inside as well as on its decks, everything you need to charm a…

Younger and with a higher grade: the Hyatt group is preparing a gentle palace revolution in Nice. Its luxury brand The Unbound Collection, launched ten years ago, will soon preside over the destinies of a legendary address on the Promenade des Anglais: the Palais de la Méditerranée. Closed since…

What message have you brought to Paris with you? What would you like participants to take away from the Var in terms of business tourism? Guillaume Decard - We are offering an additional service, business tourism, in addition to what we can propose in the Var: agrotourism, outdoor activities, tourism of...

From its 55 storeys, it is all of Morocco and its future that can be contemplated. Inaugurated in Rabat in mid-April by Crown Prince Moulay Hassan, the Mohammed VI tower dominates the Moroccan capital and the city of Salé, the Grand Theatre of Rabat designed by Zaha Hadid, like the international airport, both...

How is the events sector in Bordeaux performing? Amélie Dechénais - The destination has seen continuous growth since the pandemic. Between 2024 and 2025, we are observing a certain stabilisation, but at particularly high levels with trade fairs that are mainly national in scope, as well as international scientific and professional congresses. This momentum…

It is one of the most beautiful cities in Europe, an architectural marvel that blends the splendours of the Renaissance or Baroque with Art Nouveau, with just enough of a contemporary touch to prove it doesn't live solely in a glorious past. Prague is an incredible laboratory for diverse and refined experiments for event organisers.

"If you don't come to work at WeWork, WeWork will come to you." This is the idea behind the launch of the WeWork Go offering. The coworking space specialist has just unveiled a solution designed directly for professionals on the go. Specifically, these are office pods that WeWork will deploy in...

You are developing several hotel projects in garages or car parks in Paris, via Foncière Concorde – the joint investment company of the Galia and Terrot groups. Why this target? Samuel Gelrubin - Our group has been transforming for several years, with hospitality taking up an increasingly significant part of its business.…

For the seventh year running, Interface MICE has published its survey on business tourism in France. Entitled “The French MICE Market: 2026 Trends, Key Figures & Projections,” it is based on the participation of 90 industry professionals: MICE and communication agency managers, buyers, meeting planners, associations… Six years later…

A transition to automatic writing. In three years, since its launch in January 2023, Accor's Handwritten Collection has reached around forty operational hotels and even more in development, with 45 establishments expected in France and internationally. Among the latter is a second address in Bucharest, the Tacadra hotel, but…

He was one of the elements contributing to the success of the Ocean Summit held in Nice in June 2025. Situated at the end of the Old Port, the OcéaNice conference centre was specifically built by the Lyon-based group GL Events for this United Nations conference. Taken over for management by the Tourist Office and…

A breathtaking view: this is one of the key promises of many hotels around the world. The one offered by this new Hyatt Regency in Canada stands out in this regard, opening onto the exceptional panorama of Niagara Falls. The American group's business-oriented brand is indeed embracing the unique location...

Montenegro is attracting more and more leisure tourists. Is the MICE client also part of the country's tourism strategy? Ana Tripkovic Markovic - This is one of our strategic priorities today. Although Montenegro is recognised by leisure clients, our long-term objective is to make the country a...

"Merde à Vauban". Accor will probably not adopt Léo Ferré's irreverence. Because it is a delightful prison that the French group is preparing for the first address in France of its luxury brand Emblems Collection. In one of these fortifications designed by Louis XIV's chief engineer for...

After the pass of three, the transformation. Minor Hotels made its Paris debut just before the 2024 Olympics with the takeover of three establishments, but the Thai group, which has owned NH Hotels since 2018, has given all these addresses a facelift. Opened under the NH brand, the former...