hilton

Digitizing the use of loyalty points: Hilton is presenting itself as the first major group to offer this solution in its application for Hilton Honors program members. Offered to high-status customers – Silver, Gold, Diamond or Diamond Reserve – the new Pay with Points feature allows them to use their Points to pay for…

When one of the world’s leading groups joins forces with a major regional player to strengthen its presence in a key market: Hilton and Scandic, the leader in Scandinavian hospitality with more than 250 hotels in Sweden, Norway, Denmark and Finland, have just signed a multi-year development agreement covering all these countries. Although this…

From the prestigious Waldorf Astoria in Kuala Lumpur and, even more so, in London, the launch of its lifestyle brand NoMad in Singapore, to major business hotels: Hilton continues its dynamic development with many new hotels to be opened by the end of the year. In the United States, the group has notably seen the launch of one of its flagship…

Which hotel brands are the most highly regarded by the French? Analysis by YouGov BrandIndex, a continuous brand health tracking tool, reveals real differences in perception depending on whether travellers are on business or leisure. This is despite Accor group brands claiming the top three spots...

A few weeks after seeing the return to business of its historic hotel in Turkey - the Hilton Istanbul Bosphorus, opened in 1955 and completely redesigned after three years of work - the Hilton group crossed a symbolic threshold during the month of August: that of its 100th hotel in the country. An establishment...

Navan is advancing its position in the hotel sector. Last March, the TMC unveiled a new infrastructure for its hotel catalogue. The objective: to bring more clarity and choice for business travellers. Today, the travel agency is taking a new step by joining forces with a major player in the market. Navan is set to become the...

A club that is no longer so exclusive. Five hotel groups can indeed boast of being millionaires in terms of room numbers. This is what emerges from the Top 10 of global hospitality recently unveiled by the MKG and Hospitality On consultancy. The British group IHG thus joins Marriott, the first to have crossed...

Almost as many, if not more than PSG and Barça, represented by 15 players at the World Cup, and slightly fewer than Bayern Munich with its 18 players: the Marriott group wins hands down for the number of hotels hosting teams during the World Cup with 14 establishments...

Hilton is continuing its studies to expand its lifestyle hotel offering. Following the acquisition of Graduate Hotels in 2024, located in or near American university campuses, the group has just given a little sister to this brand: Undergraduate by Hilton. Positioned at the upper end of the mid-range segment, when its elder is...

Having appeared last year in France, in Lyon, the Spark by Hilton brand will very soon make its debut in Italy. This brand, positioned at the top of the budget segment, is indeed approaching Milan Linate Airport, where it will open by the end of the year, 500 metres from the terminal. A practical location for...

As long as the growth algorithm remains intact, all is well. The war in the Middle East, which broke out on February 28th, has not darkened the horizon for the major hotel groups. The results presented for the first quarter of 2026 – admittedly, only one-third affected by the conflict – show no signs of…

A shared past, a likeness to modernist architecture, but a different future. In the 1950s-60s, the Hilton hotels in Athens and Istanbul marked the international debut of the brand. Opened in 1955 as what was the very first hotel built outside the United States after the war, the Hilton Istanbul Bosphorus still retains it...

Already apparent for several years, the hotel development dynamic in Africa is unlikely to stop. According to W Hospitality, the number of projects identified in 2026 saw an increase of 12.2 % compared to 2025. This represents a pipeline of 675 hotels and resorts for a little over 120,000 rooms which…

How do you explain the growing interest of major hotel groups in Africa? Trevor Ward - Hotel groups, particularly those listed on the stock exchange, absolutely need growth. However, compared to other markets like the United States where brand penetration is over 70 %, Africa remains very poorly covered. Less than...

From its 55 storeys, it is all of Morocco and its future that can be contemplated. Inaugurated in Rabat in mid-April by Crown Prince Moulay Hassan, the Mohammed VI tower dominates the Moroccan capital and the city of Salé, the Grand Theatre of Rabat designed by Zaha Hadid, like the international airport, both...

Radisson, which has just surpassed the 100 hotels opened or to come in Africa, Hilton, which plans to open more than 100 hotels to reach 180 establishments across the continent, Accor, which is solidifying its presence in Morocco: the African hotel industry has been at the heart of the news for major hotel groups in recent days...

The Yotel group, but also many other establishments. With around a hundred contemporary hotels currently under development, the Hilton group intends to double the size of its lifestyle offering across the Europe, Middle East and Africa (EMEA) region. While its portfolio has already doubled over the last three years to reach...

Not a takeover, but a franchise agreement. While Marriott and IHG strengthened their lifestyle portfolios by acquiring the CitizenM and Ruby Hotels brands respectively, Hilton is following a different strategy. By teaming up with YOTEL, a brand renowned for its contemporary hospitality, and doing so in a 'light' way, without spending close to...

The union of the Bay of Angels and the Bay of Guanabara, a link between Rio and the Côte d'Azur. Currently under renovation, the Sofitel Rio de Janeiro Ipanema will inject a touch of Riviera elegance into the energy of Rio de Janeiro. Like other Sofitels around the world, starting with the New York Sofitel, whose new...

"What is happening with AI is nothing short of spectacular". During the discussions following the presentation of his group's latest results, Christopher Nassetta, Hilton's CEO, saw a clear future for artificial intelligence: "to revolutionise the way customers interact with us". While the American group has not...